Prebiotics. Probiotics. Now. . . Postbiotics. How does one keep them all straight?
Pet parents care a great deal about high-quality ingredients in nutritional products for their animals. In the past, dogs and cats were considered to be companions, where now, pet parents consider their pets to be their best friends and part of the family. With 72% of dog owners believing high-quality food is essential for optimal pet health, it’s not surprising that pet parents continue to turn towards natural foods, recognizable ingredients, and supplements. As this trend and purchasing pattern continues, we see another ingredient category emerge – Postbiotics.Read More