If fat pets are becoming the ‘new normal’ in developed markets, should petfood manufacturers help address the problem?
Karen Wedekind, PhD, a researcher in pet nutrition with
Novus Nutrition Brands, has made it a cause of sorts to educate our industry
about the importance of balanced pet diets and avoiding excesses of nutrients
such as minerals, protein and
others (download a webinar on the topic). Whether you agree with Dr. Wedekind’s analysis, most industry professionals would concede that many pets, especially in developed markets, are receiving too much food overall.Read More