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Adventures in Pet Food
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Debbie Phillips-Donaldson, editor-in-chief of Petfood Industry, shares her insights and opinions on all things pet food, addressing market trends as well as news and developments in pet nutrition, food safety and other hot topics for the industry.

How pet food transparency helps with crisis management

October 9, 2019

Debbie Phillips-Donaldson

Practicing transparency with your pet food brand lets you define yourself and tell your story, while building goodwill to draw on in the event of a crisis.

US pet food spending update: 2018 not so great after all

September 25, 2019

Debbie Phillips-Donaldson

New federal pet food spending data for 2018 now show a decline. A bright spot is that younger pet owners are growing in number and spending more.

Blue Buffalo continues shift away from pet specialty

September 18, 2019

Debbie Phillips-Donaldson

Blue Buffalo was once the pet food darling of pet specialty, but before and since being acquired by General Mills, it has moved more to mass and e-commerce.

woman-salesman-using-tablet-in-pet-store

Pet food retailers on frontline with consumers’ DCM fears

September 11, 2019

Debbie Phillips-Donaldson

Concerned about grain-free pet food’s possible link to DCM, dog owners have turned to not only veterinarians and pet food brands, but also to retailers.

Chinese pet food trends are catching up to global market

September 5, 2019

Debbie Phillips-Donaldson

Pet food sales in the grain-free and condition-specific categories are rising in China, while packaging, marketing and pet technology grow more sophisticated.

DCM’s influence on new pet food trends, product launches

August 27, 2019

Debbie Phillips-Donaldson

Though it may be premature, pet food companies are responding to concerns over canine DCM with new products featuring legume-free claims and extra taurine.

CBD craze in pet food and human food goes global

August 19, 2019

Debbie Phillips-Donaldson

Cannabidiol (CBD)-based products for humans are booming globally with pet products following closely, despite murky legal status for both. Even China is exporting CBD.

Pet food branding do’s and don’ts

August 12, 2019

Debbie Phillips-Donaldson

Effective marketing of pet food starts with fully developing your brand – your promise to pet owners that leads them to believe in and buy your product.

Consumer views on natural food claims: Cues for pet food

August 1, 2019

Debbie Phillips-Donaldson

A survey shows consumers are often confused by natural human food claims, even when the definition is regulated. The findings can apply to pet food, too.

Recent Salmonella cases show pet food’s tie to human food

July 26, 2019

Debbie Phillips-Donaldson

Salmonella tied to pig ear dog treats, plus historical data, reveals links between pet food and human food, and disparity in how federal agencies view them.

Read the October issue of Petfood Industry!

October 2019

The October 2019 issue of Petfood Industry delves into the backlash against grain-free pet foods following federal investigation of correlations to dilated cardiomyopathy. The issue also covers pet microbiome research, Singapore's pet food market and coconut meal, among other topics.

Adventures in Pet Food
Purchase here.

How pet food transparency helps with crisis management

US pet food spending update: 2018 not so great after all

Blue Buffalo continues shift away from pet specialty

Pet food retailers on frontline with consumers’ DCM fears

Chinese pet food trends are catching up to global market

DCM’s influence on new pet food trends, product launches

CBD craze in pet food and human food goes global

Pet food branding do’s and don’ts

Consumer views on natural food claims: Cues for pet food

Recent Salmonella cases show pet food’s tie to human food

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Online retailer Chewy moves toward pet health, veterinary

FDA reports on pig ear recalls, FSMA pet food compliance

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Bioplastic, compostable bags: pet food packaging’s future?

US pet treat, chew sales may hit US$6.7 billion in 2019

Read the October issue of Petfood Industry!

October 2019

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October 2019

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Adventures in Pet Food
Purchase here.