U.S. pet owners increased their pet food spending 18% in 2020, while retail sales for pet food rose not just in the U.S. but also in many markets worldwide.

The types of pet foods consumers are searching for online can provide important clues, but some product claims or attributes may be just a point of entry.

Surveys by disparate businesses outside of pet food reveal the business and growth opportunity this strong, growing industry and its consumers represent.

Like the pet food and pet care industry it is part of, Petfood Forum has proved resilient despite considerable headwinds brought on by the pandemic.

Among the many alternative proteins becoming available for pet food and human food, cell-based ones are quickly gaining attention and investment.

A new survey seeks to determine the pet food industry’s most pressing research needs in the areas of raw materials, production, marketing and distribution.

Like most industries, pet food has faced shortages and delays due to the ongoing shipping and supply problems, which may not disappear for another year.

The number of people shopping for pet food on Amazon Marketplace is higher now than pre-pandemic, indicating ongoing consumer interest in shopping online.