Pet Food Packaging Research and Trends: PetfoodIndustry

Sustainability remains top trend in pet food packaging

Sustainability has become more entrenched in the pet food packaging world than ever, as manufacturers and end users alike look for modern solutions to today’s needs.

September 9, 2021

Lindsay Beaton

Learn about how sustainability remains the top trend in pet food packaging, and how various packaging companies are looking to meet the needs of their customers and beyond.

Other top trends in pet food packaging

Sustainability isn’t the only thing pet owners are looking for in their packaging.

September 1, 2021

Lindsay Beaton

Learn about some of the other current top trends in pet food packaging from industry experts.

Is pet food ripe for innovation post-COVID?

July 16, 2021

Debbie Phillips-Donaldson

While pet food sales and spending grew remarkably in 2020, new product launches declined significantly, providing an opportunity for innovation now.

Product Freshness Pet Food Resource Center

Resources to help you innovate with cleaner labels while appealing to consumer demands for product freshness. Sponsored by Kerry

July 1, 2021

Brand Insights from Kerry

Pet owners are seeking pet food and treats made with recognizable ingredients and are placing more emphasis on product freshness. We’ve gathered these resources to help you innovate with cleaner labels while appealing to consumer demands for product freshness.

Innovative packaging designs for inventive pet food

Pet food packaging designers must anticipate pet owners’ reactions to their graphics and colors.

May 5, 2021

Tim Wall

As brand loyalty declines and product diversity increases, pet food packaging needs to grab eyes both in physical stores and online, where shelf placement no longer helps to differentiate products.

Pet food label modernization still a work in progress

As work continues on creating a new nutrition label that focuses on simplifying information for consumers, challenges remain.

April 7, 2021

Lindsay Beaton

As work continues on creating a new pet food nutrition label that focuses on simplifying information for consumers, challenges remain.

Sustainable pet food packaging tests seeing success

February 17, 2021

Debbie Phillips-Donaldson

The main downside of plastic pet food or treat bags is lack of sustainability, but recycling initiatives and other tests are experiencing success.

Pet food mixer launches in Mexico, bringing toppers back

A new pet food product launch may signal a return of mixers and toppers to the Mexican market.

February 10, 2021

Iván Franco

While pet food toppers and mixers have not been prevalent in Mexico, a new mixer with a fun name may signal a return of the category to the market.

Sustainability conflicts with premium pet food packaging

While renewable materials, like fish gelatin, give pet food packaging fairly good oxygen transmission rates (OTR), they degrade very quickly.

December 8, 2020

Tim Wall

On the one hand, pet owners want packaging with low environmental impact. However, those same pet food and treat purchasers also look for artful, resealable packaging that keeps contents fresh for long periods.

Pet food pods could reduce single-serve packaging waste

Superpremium, single-serve packaging may trade sustainability for convenience. Encapsulated pet food in a dissolvable pod could replace single-serve packages and reduce waste.

December 2, 2020

Tim Wall

Brightly printed, sturdy pet food packages may ensure freshness on par with human foods, but multiple layers of material often mean superpremium packaging must make a trade-off with sustainability.