Editor's Bites

Discover the latest on hot topics in the global pet food market from Petfood Industry Editor Lindsay Beaton’s column “Editor’s Bites,” which features opinions, analysis and commentary you won’t find anywhere else. Topics include marketing and sales trends, packaging, and dog and cat food nutrition. Register for free to access premium content.

ARTICLES

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Have some fun and get things done

Pet food, as always, is a mix of business and pleasure when it comes to staying on trend.
The pet food industry’s unique position of dealing with animals and their nutritional well-being makes for a constant blend of fun and function.
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New-normal-concept

Is ‘the new normal’ in pet food a myth?

The pet food industry should focus on evolving and innovating to achieve continued success.
The pet food industry should focus on evolving and innovating to achieve continued success, rather than trying to get back to a "new normal" that may never arrive.
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Cat-looking-confused

Make it simple, make it complex: The pet food dichotomy

The balancing act between providing what your customers are asking for and doing it in a way that doesn’t overwhelm them can be tricky.
The balancing act between providing what your pet food customers are asking for and doing it in a way that doesn’t overwhelm them can be tricky in the current saturated pet market.
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Dog-eating-pumpkin

Fresh food’s place in the pet food world

A specialized segment is gaining more traction thanks to consumer shifts in what they want on their own plates.
A specialized segment, fresh pet food is gaining more traction thanks to consumer shifts in what they want to eat for their own nutrition.
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