Vitakraft has entered into cooperation with Wanpy, a Chinese manufacturer of dog and cat treats, to expand its petfood offerings into the Asian market.
As part of the cooperation, a new petfood factory in Yantai in Shandong province is expected to begin production at the end of 2012. The newly established distribution company, Vitakraft China, will market the new range of dog and cat food, as well as continue distributing pet products from the other segments of Vitakraft to the east and southeast Asia-Pacific region.
The top 10 petfood manufacturers continue to feel the effects of the global economic meltdown
The maker of raw and holistic diets seeks to help transform pets through its products, philosophy, education and research
The most recent theory is that feline idiopathic cystitis is caused by stress
We asked Carol Jones-Adams, who founded and runs functional treat maker Overby Farm with her husband and business partner, Bob Adams, to tell us more about her company
The company builds on its boutique business with three new lines for pet stores, including baked dog food and treats
Is the Proportions whole food nutrition program a healthier alternative to conventional diets?
Read more of Dr. Mukund Parthasarathy's insights on the changing petfood retail market and how it affects petfood manufacturers large and small
While petfood shoppers continue to show strong brand loyalty, pet products have not been immune to the store brand swing
As an industry, are we missing a huge opportunity to take advantage of another aspect of the human-pet bond?
--- Thank you for your patience ----
If you have any issues logging in or any other need feel free to contact us.