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Pet Food News / Pet Food Labeling
On December 15, 2010

Pet Food Industry Association of South Africa vows to eliminate petfood fraud

Association committed to protecting South African pet owners from 'rogue petfood manufacturers'

The Pet Food Industry Association of Southern Africa (PFI) has vowed to eliminate petfood fraud in 2011 and protect South African pet owners from "rogue petfood manufacturers."

PFI "will put all its forces and energy behind cleaning up any illegal practices in the petfood industry that harm the image of the industry and may possibly place pets at risk," according to an association statement. Consumers can do their part by only buying commercial petfood that has a "V" number followed by "Act 36 of 1947" on its packaging. This indicates that the food has been registered by its manufacturer or distributor. “It is absolutely critical for pet owners to ensure that the food they purchase is registered with the department, as this is the only way to ensure that the minimum nutritional standards are met and that the food has been examined to ensure this, and, further, that your pet is getting the best possible and safe food for them,” said PFI Executive Director Barry Hundley.

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April 2015

The April 2015 issue of Petfood Industry looks at different pet food markets around the world. Read about Sojos, a US company which aims to transform the lives of pets through raw pet food. As these specialized diets become increasingly popular in the dog and cat food markets, learn how such trends are carrying over into bird and small animal food. Plus, see how pet food companies in Russia are reacting and reconsidering production strategies in the wake of rising prices due to exchange rate fluctuations.

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