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Pet Food News
On February 11, 2013

Mars petfood company profile report offered by Research and Markets

Euromonitor International report analyzes Mars from 2007 to 2012, including market strategies, challenges from competition

Research and Markets has added Euromonitor International's Mars Inc in Pet Care (World) company profile report to its offerings.

The profile examines petfood manufacturer Mars from 2007 to 2012. The report analyzes pet treat launches such as Pedigree Dentastix, re-launch of the Sheba brand, and opportunistic gains from acquisition. It also examines the petfood company's shares by region and sector, market and distribution strategies, challenges from competition and future opportunities.

The full Mars company profile report can be purchased online .

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April 2015

The April 2015 issue of Petfood Industry looks at different pet food markets around the world. Read about Sojos, a US company which aims to transform the lives of pets through raw pet food. As these specialized diets become increasingly popular in the dog and cat food markets, learn how such trends are carrying over into bird and small animal food. Plus, see how pet food companies in Russia are reacting and reconsidering production strategies in the wake of rising prices due to exchange rate fluctuations.

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