Richard Sellers

Richard Sellers

This article is a condensed version of a product recall webcast presented by the American Feed Industry Association (AFIA) in 2006. The entire webcast can be obtained from AFIA (


Recall realities

Essential factors to think about in preparing for and handling a recall
Every industry firm, no matter what size, should plan for the daunting task of recalling products for one or more reasons: human error, supplier error, intentional/unintentional contamination, for example. Being prepared is the best way to handle a recall.
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