News & Newsletters: Page 679

Market Trends and Reports

Merrick launches new ad campaign for Purrfect Bistro super-premium cat food brand

Merrick Pet Care has launched a new ad campaign for its Purrfect Bistro brand of super-premium cat food. Purrfect Bistro is a line of 21 products, available in cans and bags, which replaces Merrick’s Before Grain brand. The new ad campaign includes online and print ads, as well as marketing through social media such as blogs, Facebook, Klout and Twitter.

Brand Insights

Simplify Pet Food Labeling: Strategies for Navigating Global Regulations

Esko

Learn how regulatory complexity is impacting the pet food industry and how brands will meet the challenge using the right digital tools

Simplify Pet Food Labeling: Strategies for Navigating Global Regulations

Vote online for winner in Purina One, Good 'Picturing Pets' Challenge through September 17

Good, a social network website for social good, and Purina One petfood brand have selected 15 former shelter pets as finalists in the "Picturing Pets" Challenge. The photos of the 15 rescued dogs are up for vote online until September 17 at 12 p.m. PT.

PetSpy.com compares ingredients in dog food to educate pet owners on nutrition

Homemade dog food website, http://petspy.com, examined commercial dog food companies and compared the ingredients to help educate pet owners about pet nutrition online. The site says comparisons made through research have confirmed the varying levels of natural and refined ingredients that are placed into some petfoods sold in the U.S.

Euromonitor to host webinar on global pet care on October 2

On October 2, Euromonitor International will host a market research webinar on "Global Pet Care in an Age of Economic Uncertainty" at 9 a.m. CST. According to Euromonitor, economic recovery is still uncertain in 2013, with global GDP expected to grow by 3.5 percent but countries such as the US and Japan still struggling with high unemployment and recession.

DSM to host open house at premix plant on September 19

DSM Nutritional Products will host an open house at its premix plant in Ames, Iowa, USA, on Thursday, September 19, beginning at 10 a.m. The open house program features speakers on current animal nutrition topics and tours of the facility's new packaging unit, control room/charging area, and warehouse.

Recall: Purina ONE Beyond White Meat Chicken & Whole Barley Recipe Adult dry dog food

Nestlé Purina PetCare is recalling one production run of Purina ONE Beyond White Meat Chicken & Whole Barley Recipe Adult dry dog food because a bag of the petfood was found to contain Salmonella. The recall applies to 3.5-lb. bags of Purina ONE Beyond White Meat Chicken & Whole Barley Recipe Adult dry dog food, marked with best-by date of October 2014, production code: 31071083 and UPC code: 17800 12679.

Purina ONE Beyond White Meat Chicken & Whole Barley Recipe Adult dry dog food is being recalled for Salmonella contamination.

Market Trends and Reports

Spring Naturals launching grain-free dinners for cats

Spring Naturals is launching a new line of grain-free dinners for cats. The new cat food will be available in five varieties, as well as 14 selections in 5.5-ounce and 3-ounce cans.

ASPCA Rachael Ray $100K Challenge saves more than 36,000 shelter pets in first two months

The American Society for the Prevention of Cruelty to Animals (ASPCA) announced that 36,790 pets were adopted or reunited with their owners during the first two months of the 2013 ASPCA Rachael Ray $100K Challenge. The three-month competition involves 49 animal shelters across the US that are working to increase adoptions and win some of the more than US$600,000 in ASPCA prize grants being awarded.

Jax was one of the dogs adopted from the Lawrence, Kansas, USA, Humane Society as part of the ASPCA Rachael Ray $100K Challenge.

Tips for improving therapeutic petfood diet recommendations

An article in the September issue of Veterinary Economics offers tips to pet health and nutrition professionals to improve their therapeutic petfood diet recommendations. First, veterinarians should create a focus by selecting no more than two brands to recommend to clients, according to Brian Conrad, CVPM, practice manager for Meadow Hills Veterinary Center in Kennewick, Washington, USA.

Pet journalist Steve Dale announced as opening keynote for Petfood Forum 2014

Steve Dale, a leading pet journalist, has been announced as the opening keynote speaker for Petfood Forum 2014. He will kick off the 22nd edition of this exclusive conference for the global petfood industry on April 1, 2014, at the Renaissance Schaumburg Convention Center Hotel in Schaumburg, Illinois, USA.

Popular pet journalist Steve Dale will open Petfood Forum 2014 with his keynote address.

FIAAP, VICTAM to organize pavilion at Animal Farming Ukraine 2013

Victam will organize a FIAAP/VICTAM Pavilion within the Animal Farming Ukraine 2013 exhibition. Victam says it chose to support Animal Farming Ukraine again as the show presents the entire range of products in the field of animal farming and directly related businesses.

Women in the Pet Industry Network honors women entrepreneurs at recent conference

Women in the Pet Industry Network, an organization focused on women entrepreneurs who want to grow their pet businesses, announced the recipients of its first Woman of the Year Awards. The winners were named during a special ceremony at the group's The Start of Something Big! Conference & Awards Show in Portland, Oregon, USA, on August 24.

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