News & Newsletters: Page 761

Market Trends and Reports

Purina Cat Chow brand launches cat story contest for cash prizes

Purina Cat Chow is hosting the "Purina Cat Chow Real Stories Project Contest," a nationwide search to find, showcase and celebrate cat stories that highlight the special relationship between cat people and their cats with a cash prize reward for the grand-prize winners.From now until July 31, pet owners can submit their cat relationship stories at www.yourcatstory.com, and five grand-prize winners will each receive a US$5,000 cash prize, a one year supply of Purina Cat Chow brand cat food for one cat, and have their cat relationship story told through a Purina Cat Chow brand online video, Facebook, YouTube and Twitter.

New Zealand eel exported to US for novel petfood protein

Researchers in New Zealand are calling for petfood companies to stop exporting eel to the United States to be used as a novel protein source in petfoods. One local petfood company, Addiction Foods, exports a range of gourmet petfoods to the US and other markets, marketing them as hypoallergenic or "earth-friendly."

Key ingredients to include in vegan petfood diets

A recent article from Living Green Magazine looks into key ingredients that should be included in a vegan petfood diet, as well as suggests some retailers of alternative vegan dog foods. The article says that many vegan dog food recipes can be found online, but key ingredients must be included for optimal pet nutrition and health.

Market Trends and Reports

Wellness natural petfood adds 49 new cat, dog food recipes

Wellness natural petfood brand is adding 49 new product SKUs to its petfood line, with many new grain-free petfood or limited ingredient diets. Among the new products are 9 new Wellness CORE grain-free recipes for dogs and 12 new Wellness CORE grain-free recipes for cats, 16 newly reformulated Wellness Simple: Limited Ingredient Diet for Dogs recipes, and 12 extensions to the line of grain-free Wellness Cubed, Sliced and Minced Canned Cat Cuts recipes.

Call for papers now open for Petfood Forum 2013

Petfood Forum 2013 is now accepting papers for this global petfood industry event, being held April 15-17 at the Renaissance Schaumburg, in Schaumburg, Illinois, USA. Petfood Forum offers multiple learning sessions from pet industry experts, networking opportunities and a large exhibit hall with pet industry suppliers.

Petfood Forum China 2012 online registration now open

Online registration is now open for China's first petfood conference, Petfood Forum China 2012, which will be held October 12 in Shanghai, co-located with Pet Fair Asia. Taking place at the Shanghai World Expo Exhibition and Convention Center, Petfood Forum China offers pet industry professionals with the latest on pet nutrition, petfood ingredients, processing and packaging technologies, and new product development processes from leading petfood consultants, manufacturers, suppliers and academicians.

New website provides pet-friendly business, destination reviews

PetAdvocate.net recently launched across the US as a resource that stores reviews and listings on pet-friendly businesses and destinations around the country. PetAdvocate.net was created as a way for people to share reviews and share both positive and negative experiences with other pet owners.

New Pet Collective YouTube channel launches

A new YouTube channel, The Pet Collective, officially launched, with videos dedicated to furry, feathered and scaly pets of all types. The channel, started by FremantleMedia, offers pet-related content including Q-and-As with veterinarians, comedic scripted shows about pet owners and their animals, and more, all with the aim of benefiting animals.

Instinct petfood brand sponsors roast of Betty White

Nature's Variety petfood brand, Instinct, sponsored a recent roast of comedic actress Betty White on May 16, hosted by The Friars Club, in New York City, USA. Uggie, White's dog, eats Instinct Raw diet everyday, according to Omar Von Muller, his trainer.

Milk-Bone Trail Mix dog snacks celebrates National Trails Day

Actress Sara Rue, in partnership with the makers of Milk-Bone Trail Mix dog snacks, celebrated National Trails Day on June 2, by encouraging pet owners to be active with their pet. The American Hiking Society and Milk-Bone Trail Mix identified a list of dog-friendly hiking trails in an effort to encourage people to get out and get active with their pet, which can be found on the Milk-Bone website.

Purina Mills celebrates Small Animals month in June

Purina Mills LLC is celebrating the first Small Animals Awareness Month throughout June, and invites small animal owners to share stories and photos on the company's Facebook page. From June 4-30, consumers will also receive a US$2 off coupon for any Purina Small Animals Garden Recipe food and can be redeemed at US PetSmart stores.

Interzoo successful for Brazilian pet product companies

A number of Brazilian companies participated in Interzoo, the international trade show of accessories and supplies for the pet market, held May 17-20 in Germany. A Brazilian pavilion was organized by the Brazilian Association of Industry of Products for Pets, Abinpet, through Pet Brazil Project, a partnership of Abinpet with the Brazilian Agency for Promotion of Exports and Investments.

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