Webinar: Exploring 2024 global consumer trends in the pet food market

In this session, we will navigate through the top consumer trends shaping the global pet food industry in 2024 and dissect their implications for the future trajectory of the market.

Mar 13th, 2024
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Pet Webinar Series 400x200Join us for an insightful webinar delving into the dynamic landscape of the pet food market. In this session, we will navigate through the top consumer trends shaping the global pet food industry in 2024 and dissect their implications for the future trajectory of the market. Through Tree Top Wilbur Ellis Sponsor Bycomprehensive analysis, attendees will glean a deeper understanding of where the pet food industry stands in terms of growth, exploring the influences of 2023 and beyond. From emerging innovations to market disruptions, this webinar will equip you with the knowledge needed to stay ahead in this ever-evolving industry. Join market research associate, Claire Obertin, at Cleveland Research Co. and Petfood Industry magazine Editor and Host of the Trending: Pet Food podcast Lindsay Beaton as they break down and analyze industry expectations for 2024.

This webinar will broadcast at 10:00 AM CST (Chicago) / 3:00 PM GMT (London) / 11:00 PM CST (Beijing)

What You'll Learn:

1. Learn about the top trends affecting the global pet food market in 2024.

2. Learn how the top trends are affected by consumer needs and wants, as well as the dichotomies and evolutions of those trends.

3. Learn where the pet food industry stands in terms of growth, including 2023 influences and future predictions.

This webinar is sponsored by Wilbur Ellis Nutrition and Tree Top, and presented by Petfood Industry.



Speaker Info:


Claire Obertin 90px

Claire Obertin, market research associate at Cleveland Research Co.

Claire Obertin is a market research associate at Cleveland Research Co., leading the Pet Insights Council, where she identifies and communicates key insights across the pet retail and animal health channels. Obertin previously worked on the home improvement team at Cleveland Research, leading efforts within the e-commerce channel. Prior to joining the company, she worked for J.P. Morgan Asset Management. Obertin holds a bachelor’s degree in supply chain and operations management and marketing from Miami University.


Beaton 90pxLindsay Beaton, Petfood Industry magazine Editor and Host of the Trending: Pet Food podcast

Lindsay Beaton is the editor of Petfood Industry magazine, a monthly print and digital publication focusing on the interests of global pet food and pet treat manufacturing professionals, published by WATT Global Media. She is also the host of a semi-monthly industry-focused podcast, “Trending: Pet Food,” where she discusses with industry experts the latest trends in pet food, including various market segments, pet nutrition, consumer impact and other hot topics. Lindsay received her Master's degree in Writing and Publishing from DePaul University in Chicago, Illinois, USA. She has been in the business-to-business publishing industry since 2006. Her focus has been in the pet food industry since 2013, with prior work in the animal agriculture and produce industries. Lindsay has been with WATT Global Media since 2010.



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