How marketing, science drive premiumization in pet food
Premiumization continues to control the direction of the pet food industry. Where do marketing and science fit in?
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Read the September issue of Petfood Industry!
September 2021
Feature
Pet owners have blurred the line between their health and the health of their animals, and are responding to both with the same product label demands.
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Feature
Sustainability has become more entrenched in the pet food packaging world than ever, as manufacturers and end users alike look for modern solutions to today’s needs.