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Product Launches
Fera Pets launches longevity supplement for dogs
The soft chew supplement targets mitochondrial function, brain health and cellular resilience to support healthy aging in dogs.
Brand Insights
Stop formulating for your worst batch
BESTMIX SOFTWARE N.V.
Discover how AI can help pet food manufacturers move beyond predicting production outcomes to optimizing formulations with real-time data.
Market Trends and Reports
Report: Cat ownership grows to 53 million U.S. households
New APPA data show Gen Z and male owners driving multi-cat households and rising pet food spending.
East Asia
South Korea's pet population rises as dog meat ban nears
South Korea's registered pet population grew more than 5% in 2025, even as newly registered animals declined, as the country's total ban on dog meat farming approaches.
Australia/Pacific
Small is the new big in pet food APAC-wide
As the Asia-Pacific pet food market continues to evolve, startups are finding places to grow.
Adventures in Pet Food
‘Ethical nutrition’: Rising in human food, also in pet food?
Pet owners increasingly prioritize animal welfare and other ethical claims for the pet foods they seek, following similar trends in human food.
Mergers and Acquisitions
CompletePet acquired by Blue Sea Capital
The Miami, Florida-based soft chew, topical and dental product maker moves to new ownership after a five-year growth run under Align Capital Partners.
Pet Food Company Profiles
Jinx: democratizing the humanization of pet food
This premium brand wants accessibility for all pet owners when it comes to quality nutrition for their animals.
Latin America/Carribean
Pet food innovation rises at Mexico’s León Veterinary Congress
Traditionally focused on dry pet food, Mexico is now seeing innovation accelerating and spreading across more nutritional needs, formats and price tiers.
Product Launches
Fancy Feast, DeSorbo launch limited-edition cat food line
The collection, curated by television personality Paige DeSorbo and her cat, Daphne, features three existing Fancy Feast recipes and is sold exclusively on Amazon.
Market Trends and Reports
Survey: Pet wellness becoming a household habit
As the U.S. pet supplement market continues to grow, new data shows pet owners are extending their own preventive wellness habits to their pets.
Business Strategy
Pet food category ‘flat’ but Hill’s gains share with fresh rollout
Colgate-Palmolive executives said Hill’s Pet Nutrition is gaining share in key segments while expanding into fresh pet food through a phased U.S. rollout.
Market Trends and Reports
Türkiye pet trends develop as pet ownership, humanization grow
With global access to the trends and pet ownership advice more mature markets have long had access to, Turkish pet owners are asking for premium, health-focused pet food options.
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