Europe

Product Launches

HenArt launches Levendo dog food with Enifer mycoprotein

The baked, complete food for adult and senior dogs marks the first international consumer launch for Enifer’s Pekilo fermented mycoprotein ingredient.

Weimaraner dog posing with Levendo pet food package against ivy-covered wall

Brand Insights

Helping you navigate the evolving pet supplements industry

Petfood Industry

Stay current in this fast-growing category with insight that keeps you informed and helps you move forward with confidence.

Helping you navigate the evolving pet supplements industry

Wet pet food buyers favor aluminum trays, Amcor finds

An Amcor survey of 2,457 wet pet food buyers in six European countries found aluminum trays outperformed metal cans on ease of opening, safety and other functional attributes.

Tabby cat eating from a metal food bowl with another bowl nearby on white surface

Europe’s heat wave sends a warning to pet food makers

Climate-related supply disruptions have shifted from a distant, theoretical risk for pet food to a tangible business challenge that companies must proactively address.

Close-up of mature wheat stalks in a golden harvest field under blue sky

Romanian pet food industry attracts new investments

The country’s pet food sector is attracting investments from outside companies as well as domestic players; plus, Kormotech revamps its wet pet food line.

AktivDog of Switzerland is one of the companies investing in the Romanian pet food market.

Algiecel scales microalgae fish oil alternative for pet food

Danish ingredient supplier’s new Kalundborg facility increases its microalgae production capacity nearly fivefold as global fish oil supply tightens.

Six professionals at AlgiCEL ribbon-cutting ceremony in front of facility entrance

Pet Ownership Statistics

US, UK pet owners differ in dog diet inquiries; US tops vegan interest

U.S. users may explore pet food through lifestyle choices, while British users more often seek reassurance about feeding and care.

Animated family scenes showing adults and children with dogs enjoying meals and beverages in cozy homes decorated with American and British flags.

French freeze-dried cat food producer expands

Sally & Cie is increasing production capacity and raising funds for further expansion; plus, European pet retail chain Fressnapf-Maxi Zoo reports strong financial results.

Sally & Cie retail booth with black cat face design and wooden shelving displaying products at a trade show

Nulo expands autumn range at Arcaplanet in Italy

Nulo has made its complete dog and cat food range exclusively available through Arcaplanet stores and online in Italy, with recipes produced locally in partnership with Italian manufacturers.

Kormotech's Unbroken Animals program pairs dogs with Ukrainian veterans

The Unbroken Animals program in Lviv, Ukraine, established by Kormotech, pairs specially trained dogs with veterans and their handlers to support physical and emotional rehabilitation.

Brown dog with red toy interacting with people in an indoor facility during a training or demonstration session.

Poland confectionery maker launches ice cream for dogs

E. Wedel offers two seasonal ice cream products for dogs whose owners visit its Chocolate Cafés; plus, Bene Meat sends an open letter to the U.K. government.

Photo By E wedel

Product Launches

Purina Gourmet My Fresh Menu for cats launches in Europe

Purina Europe's new wet cat food range features single-serve pouches with a transparent window and homestyle-inspired, slow-cooked recipes.

European pet care retailers announce expansions

Specialty pet retailer Musti Group of Finland and online pet retailer Zooplus, based in Germany, reveal strong financial results and new outlets as evidence of growth.

Black and tan dog eating from a stainless steel bowl on a light gray floor near a beige sofa

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