Royal Canin and Roquette have jointly invested in regenerative wheat farming across more than 60 French farms covering 4,700 hectares, partnering with Soil Capital to support sustainable agriculture while ensuring independent verification and preventing duplicate carbon credit claims through a structured co-investment model designed for replication across other crops and regions.
- Royal Canin and Roquette co-invest in regenerative wheat farming across 60+ farms and 4,700+ hectares in France through partnership with Soil Capital.
- Farmers receive 70% of the value from each Soil Capital Certificate directly, incentivizing participation in regenerative practices.
- Independent verification by TÜV Rheinland uses ISO 14064-2 standard to ensure credible environmental outcomes and prevent double-counting of emissions reductions.
- Royal Canin's regenerative program has generated verified emissions reductions across 250+ farms, while Roquette-supported programs engage nearly 3,000 French farmers in sustainable practices.
- The partnership model is designed for replication across other crops, regions, and supply chain relationships to scale regenerative agriculture impact.
Royal Canin, a Mars Inc. brand that buys wheat-based ingredients for pet food, and Roquette, a wheat processor that supplies food ingredients, are jointly funding the transition to regenerative wheat farming in France in partnership with Soil Capital. The companies are co-investing in farms within a wheat supply chain they share.
According to the companies, it is the first time both have co-invested directly in farms they jointly source from. The partnership builds on existing work between Royal Canin and Soil Capital supporting regenerative farming in France.
The partnership covers more than 60 farms and more than 4,700 hectares (about 11,600 acres) of wheat supply shed. Farmers receive 70% of the value of each Soil Capital Certificate directly. TÜV Rheinland, the external auditor used by Soil Capital, independently verifies outcomes under the ISO 14064-2 standard.
Royal Canin’s broader regenerative agriculture program has generated verified emissions reductions across more than 250 farms. Through programs supported by Roquette, nearly 3,000 French farmers are engaged and trained in regenerative practices.
Shared data, separate claims
Royal Canin and Roquette use different carbon accounting methods. Royal Canin uses economic allocation, while Roquette uses mass allocation. To address those differences, the partnership relies on a single independently verified farm-level dataset generated and managed by Soil Capital.
Claim rules were set in advance so each company makes Scope 3 claims only for the share of outcomes it finances. Certificate records are designed to prevent the same outcome from being claimed twice.
Regulatory backdrop
The partnership comes as scrutiny of agricultural emissions increases. The European Union’s Corporate Sustainability Reporting Directive (CSRD) has tightened disclosure expectations, and the Greenhouse Gas Protocol’s Land Sector and Removals Standard is scheduled to take effect in January 2027.
The companies said the structure was designed to be replicated across other crops, regions and supply chain relationships.
Case study available
A case study released by the partners outlines why Royal Canin and Roquette chose to invest together and how the three-party agreement was structured. It also describes how the multiyear co-investment has affected farm operations, through the experience of Sébastien Neveux, a cereal farmer in the Yonne department of France.
The case study lists five conditions the partners identified as necessary for the agreement and for replicating the model with other crops, regions and supplier-buyer pairs. It also includes guidance for companies considering the model for their own supply chains.
