Debbie Phillips-DonaldsonDebbie Phillips-Donaldson is editor-in-chief of Petfood Industry magazine and Petfood Forum.From the Author - Page 58Pet Food MarketPetfood is third largest category for omega-3 new product launchesAmong all global product launches with omega-3 fatty acids in 2013, petfood ranked third, only behind human baby food and protein products for humansPet Food MarketFDA proposes changes to petfood safety preventive control ruleIt’s encouraging that FDA listened to input from the petfood and feed industries and others, but complying with the rule could still be costlyPet Food MarketPetfood ad wars continue between Hill’s Pet and Blue BuffaloThe bottom line is whether pet owners keep buying the petfoods these companies put on retail shelvesPet Food MarketThe wild and wacky side of petfoodA truly novel new pet treat ingredient and a test of a new delivery system could be game-changers for petfood – or notPet Food MarketShould raw petfood be better defined?Raw petfood is vague and ill-defined as a market category and from a petfood safety standpointPet Food MarketOnline pet product sales growing globallyPet owners in the US alone will buy over US$1 billion in petfood and treats online this year.Pet Food MarketChinese petfood market’s growth includes rapid product expansionName just about any petfood trend that has prevailed on the global market, and it is now showing up in the nascent yet rapidly developing market of China.Pet Food MarketIs petfood packaging and branding ripe for innovation and fun?The natural petfood category has become very “me too” in its packaging and branding. Does it need an injection of humor and innovation?Pet Food MarketInvestments in petfood companies continue, highlighting market’s strengthPetfood remains a good investment, both for companies already in the industry and outside private equity firms making a stake in the pet care marketPet Food MarketWhy Brazil’s petfood market is soaringPeople working in Brazil’s petfood industry and pet care sector know theirs is a powerful market on the way up and are proud to contribute to its risePet Food MarketNew petfood consumers: what US Millennials are looking forMillennial pet owners respond to functional petfood messaging, research shows, such as “scientifically formulated” and “real meat”Pet Food MarketUS petfood market benefits from (and contributes to) positive consumer trendsRobust petfood and pet care sales could be playing a considerable role in fast-moving consumer goods overall showing any type of US retail increasesPrevious PagePage 58 of 80Next Page
