Natural Pet Food partners with Aloha for Pacific Northwest distribution

The new partnership enhances retailer access to K9 Natural and Feline Natural products across Oregon, Washington and Idaho.

New Zealand's Natural Pet Food Group has partnered with Aloha Natural Pet Supply to expand distribution of its K9 Natural and Feline Natural brands in the Pacific Northwest. The company said this agreement gives retailers in Oregon, Washington and Idaho improved access to the company’s freeze-dried dog and cat food lines.

Based in Ridgefield, Washington, U.S., Aloha Natural Pet Supply will serve as a secondary distributor, helping to meet growing regional demand for minimally processed, premium pet nutrition.

"We recognize that Aloha shares our commitment to offering premium pet nutrition and exceptional service," said Sue McCarthy, director of sales North America at Natural Pet Food Group. "Their strong relationships with retailers and focus on quality make them an ideal partner to expand our reach in the Pacific Northwest."

The partnership will officially launch at Aloha’s April 28 trade show in Vancouver, Washington.

“We are thrilled to work with K9 and Feline Natural and are excited to officially launch the lines at our April 28 trade show in Vancouver, Washington,” said Christopher Fuller, CEO of Aloha Natural Pet Supply. “This partnership highlights our continued focus on the natural pet food category and commitment to working with brands that share our vision for providing healthy options for all pet families.”

To further support its growth, Natural Pet Food Group has introduced larger packaging formats for its freeze-dried products, which is designed to offer more economical options for both retailers and consumers.

Products are now available through Aloha’s distribution network.

Adapted from a press release.

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