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Market Trends and Reports
Analyst: Cat acquisition outpaces dogs
An analyst's review of five data lenses finds modest overall adoption gains in 2025, with cats outperforming dogs across multiple indicators.
Pet Food Recalls
RCL Foods recalls pet food over Salmonella contamination risk
Potentially contaminated product that had been designated for destruction has been confirmed to have entered the formal trade.
Pet Food News
JustFoodForDogs launches fresh targeted nutrition line
The company says each recipe is formulated to be complete and balanced while incorporating specific ingredients to address distinct health concerns.
Pet Food Marketing and Branding
Redbarn launches CTV campaign for 30th anniversary
The family-owned pet food brand will run the "Ready for Life's Adventure" campaign through June across connected TV, paid social and influencer channels.
Pet Food News
PetAg names Sean Geary head of sales
PetAg appointed a veteran sales leader with Nestlé experience to expand its retail and eCommerce reach.
Pet Food News
CompanAIn launches wellness marketplace for pet health insights
The AI-powered pet platform debuts with Leap Years Cellular Health System for Dogs as its first brand partner.
Research Notes
Iowa State, Freshpet study diet's role in human-dog bond
An at-home study is tracking how nutrition may influence canine health and the owner-pet relationship over 10 months.
News Hound
Brazil, South Africa, brick-and-mortar: Petfood Industry News Quiz Feb. 27 - Mar. 5
The quiz touches on global investments, retail strategy and leadership developments, including the importance of centered business strategies and a networking initiative aimed at advancing women leaders in the industry.
Pet Food News
Orijen enters fresh pet food market with new product line
FreshPrey features a sous vide cooking process and whole-prey ingredient philosophy across three recipes.
Pet Food Additives/Supplements
Bernie's Best targets digestive health with affordable supplements
The brand says its research-backed formulas prioritize effective dosing and fair pricing over premium positioning.
Pet Food Additives/Supplements
Standard Process launches canine cognitive health supplement
Standard Process Veterinary Formulas introduces a powdered brain health supplement for aging dogs, formulated with clinically researched botanicals and whole food ingredients.
Pet Food News
Montego Pet Nutrition acquires Marltons in South Africa
Monic Group adds the 80-year-old pet care brand to its portfolio, combining local expertise to compete with multinationals.
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