News & Newsletters

Insect-based Cat and Dog Food

Innovafeed raises €51 million, restructures insect ingredient business

The French producer of Hermetia illucens ingredients will shift investment toward commercial growth in pet food and aquaculture.

Innovafeed's production facility in Nesle, France.

Pet Food Marketing and Branding

Canidae launches campaign highlighting ingredient sourcing, farmer stories

The integrated campaign supporting Canidae's Pure Farm to Bowl dog food line highlights the origins of key ingredients and the farmers who supply them.

Canidae Pure Farm To Bowl

JustFoodForDogs appoints Michael Meyer as CEO

Michael Meyer, most recently CEO of "I and love and you," will succeed Eric Kufel, who is stepping down for personal health reasons.

Safety & Quality

Animal health experts urge vigilance in monitoring for New World screwworm

Officials and representatives from animal health companies are urging livestock producers to be vigilant in monitoring their animals for signs of an infestation of New World screwworm (NWS).

Farmer With Pigs In Barn

Marketing, manufacturing, consumer priorities: Petfood Industry News Quiz May 29-June 4

Test your industry news knowledge with questions on marketing trends and fresh pet food expansion.

Dramatic 1930s Cinema Frame Of A Gladiator In An Arena He Faces Off Against A Cute Little Kitten, As If It Were A Lion

CARE, Critter Fixers launch Soul Phood pet food

The nonprofit Companions and Animals for Reform and Equity launched the brand under a social enterprise model aimed at expanding economic opportunity in the pet care industry.

AFB International names Robin Olson VP human resources

The palatant maker, a subsidiary of Ensign-Bickford Industries, said Olson brings more than 20 years of leadership experience to the role.

Sponsored Press Release

Trait Biosciences highlights improved pet mobility with CBD82S

Trait Biosciences Inc.

Trait Biosciences highlights improved pet joint comfort and mobility in an in-home evaluation of its water-soluble CBD82S topical formulation in dogs and cats.

Cannabidiol (CBD) has been studied for its potential anti-inflammatory effects and may support comfort and mobility in dogs experiencing joint stiffness and reduced mobility.

The Nutriment Company acquires UK raw pet food supplier

The acquisition strengthens TNC's position with specialist U.K. retailers in the fast-growing affordable raw segment.

Tnc Yorkshire Raw Feeds

Market Trends and Reports

Survey: Pet owners maintain health spending despite rising costs

An Elanco survey of 1,409 U.S. pet owners found 95% consider pet health and wellness a priority they will not cut under economic pressure.

Elanco said their findings align with broader industry data showing the animal health sector has averaged about 5% annual growth over 20 years.

Pet Food Marketing and Branding

How human consumer trends reshape pet food marketing

Pet owners now apply the same values — nutrition, wellness and identity — to their animals that they apply to themselves, creating new opportunities.

Dogs and cats are now seen as family members, emotional support systems, workout buddies, travel companions and, in many homes, the most consistently well-liked member of the household.

Pet Food Marketing and Branding

Edgard & Cooper takes giant kibble to Louvre

The pet food brand staged a two-day campaign across Paris to mark the launch of its 2026 Kibble.

Edgard & Cooper's 'Kibble Truck' promotes the 2026 Kibble's new small-size option for small dogs.

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