Pet Food News

Petaluma launches dehydrated plant-based mixer for dogs

New formula can be used as a topper or complete meal while maintaining nutritional balance.

Petaluma's new plant-based dehydrated dog food offers a shelf-stable, just-add-water option for fresh, balanced nutrition.

Pet Food Market

Pet food industry shows mixed mid-year performance amid economic pressures

A PetfoodIndustry.com survey of 318 industry professionals reveals economic inflation as top concern while most companies make moderate plan revisions to navigate challenging landscape.

At the mid-year point, pet food companies are adapting to 2025's economic challenges through strategic adjustments rather than major overhauls, survey data shows.

Pet Food Market

Marfrig-BRF merger vote is postponed

The Brazilian Securities Commission grants a request to have the meeting delayed, but the date of the new meeting has not yet been announced.

Treats, cat food are most profitable in European pet food market

Although both dog and cat treats had higher price-to-volume ratios than foods, pets cannot live on treats alone.

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Pet Food Market

Mexico's pet food industry isn't dying — it's evolving

While weaker players struggle, leading producers are already capturing growth in a restructured market.

According to the author, Mexico's pet food market isn't collapsing — it's undergoing a reconfiguration.

Partners Group acquires MPM Products global pet food business from 3i

The private markets firm plans to expand the premium cat food manufacturer's reach in North America and Europe.

MPM Products produces premium cat food brands and is headquartered in the UK.

Pet Food Marketing and Branding

Zesty Paws selects Pekingese as first chief taste officer

Zsa Zsa, a dog from Kentucky, will represent the pet supplement brand in upcoming campaigns.

Zsa Zsa will serve as Zesty Paw’s ambassador while sniffing, sampling and tail-wagging her way through the latest in product developments.

European pet food market at EUR29.3 Bn in 2023; Russia out

From Albania to the United Kingdom, more than 400 pet food companies produced that food in at least 500 facilities.

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Dehydrated natural dog food supported immune system, digestibility

Dehydrated pet foods help bridge the gap between the fresh pet food trend and the convenience of dry kibble. Dehydrated pet food may also offer health benefits.

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Royal Canin launches gently cooked fresh nutrition line for dogs

Royal Canin introduces its first gently cooked dog food line with formulas tailored to specific life stages.

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Mars adopts global seafood traceability standard

In what the company is calling a first, Mars has partnered with the Global Dialogue on Seafood Traceability and technology provider Wholechain to implement end-to-end tracking across its seafood supply chains.

Wholechain will support Mars in improving visibility into key points within its seafood supply chain, from origin to finished product.

Groan, Aminola form partnership to expand plant-based ingredient supply

Groan takes financial stake in Aminola to strengthen sustainable ingredient sourcing and global market reach.

Groan’s investment in Aminola supports a joint effort to strengthen the plant-based food supply chain.

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