Pet Food News

Zoomark 2025 draws record crowd, showcases global pet industry trends

The biennial trade show welcomed nearly 31,000 visitors and 1,268 exhibitors, highlighting sustainability, innovation and international growth.

Zoomark 2025 hosted 1,268 exhibitors from 56 countries — including 43 startups — across 90,000 square meters, a 32% increase in show floor space from 2023.

Pet Food Marketing and Branding

Nutrish updates branding to meet evolving pet owner priorities

Refreshed identity emphasizes clear communication, real ingredients and continued support for shelter pets.

Nutrish is launching a refreshed look and packaging nationwide in spring and summer 2025.

Market Trends and Reports

Survey: Pets play life-saving role for many Americans

More than half of U.S. pet owners say their dogs or cats have saved their lives, and nearly as many would give up years of their own life to extend their pet's, according to a new survey from Nulo.

A new survey from Nulo said 56% of respondents stated they would trade years off their own life so their pet could live longer.

Global Commerce

Pet food drives exports as Brazil’s pet sector breaks records

Pet food and treats accounted for 86% of Brazil’s total pet exports.

Container Ships Loaded With Kibble Leaving The Port Of Rio, Brazil

Global Commerce

Corn price increase may impact Brazilian pet sector

Climate, low harvest, and high demand are putting pressure on the price of corn, the most used plant-based raw material in the production of pet food. Experts explain how this may impact the sector.

Ear Of Corn With Coins Instead Of Kernals

Global Commerce

U.S.-China tariff pause eases pressure on animal feed, pet food trade

A 90-day reduction in U.S.-China tariffs offers short-term relief for U.S. animal food exporters and ingredient buyers as trade talks continue.

Us China Tariffs Scrabble Viarami Pixabay

Elanco raises full-year revenue and innovation targets in Q1 report

Elanco Animal Health

First-quarter results show 4% organic revenue growth, with expanding product penetration and updated guidance reflecting strong performance and foreign exchange tailwinds.

Pet Food Experts expands distribution of Portland Pet Food products

PFX will opens its portfolio of Portland Pet Food Company's cat and dog food and treats to the Pacific Northwest and West regions of the U.S.

Portland Pet Food And Pet Food Experts

Pet Food Marketing and Branding

Mars launches AI-powered dental health tool for dogs

GREENIES Canine Dental Check uses smartphone photos and artificial intelligence to help pet owners detect early signs of oral health issues.

According to Mars, 80% of dogs suffer from gum disease but most pet parents remain unaware.

Sustainable Dog and Cat Food

PSC launches benchmark to track ESG progress in pet food

The new tool helps pet food and supply businesses assess and improve sustainability practices across key environmental, social and governance areas.

Pet Food Lawsuits, Litigation

Mars faces lawsuit over excessive vitamin D in PEDIGREE dog food

Plaintiffs allege PEDIGREE’s “100% Complete & Balanced” nutrition claim is false after independent testing revealed dangerously high levels of vitamin D.

According to the lawsuit, the PEDIGREE kibble variety contains vitamin D at levels almost five times the maximum amount permitted by the Association of American Feed Control Officials (AAFCO).

NARA welcomes director of operations and member relations

Amy Moulden previously worked in the rendering industry for Darling Ingredients, Inc.

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