Packaging: Page 41

Pet Food Market
How to successfully rebrand cat, dog food packaging
Lessons from the rebranding of Oxbow Animal Health were discussed by Stefan Hartung, creative director for Ideas that Kick, at Petfood Forum 2016.
Hartung said that a company must think long-term when they rebrand a product. | Petfood Forum TV
Brand Insights
The 2 AM Formula Crisis: Why Pet Food Professionals Are Burning Out
BESTMIX SOFTWARE N.V.
What keeps pet food professionals up at 2 AM? It’s not just Salmonella, ingredient shortages, or missed deliveries. It’s the rising pressure from a new generation of pet owners who expect perfection and demand it fast.
The 2 AM Formula Crisis: Why Pet Food Professionals Are Burning Out
Pet Food News
#tbt Evolution of pet food packaging trends since 2007
Nearly ten years ago, Petfood Industry presented trends in pet food packaging coming out of Expozoo 2007 in Paris. Many of those trends are similar to those of today.
photo by Andrea Gantz | Flickr
Pet Food News
4 ways packaging helps sell dog, cat food
Four current trends in pet food packaging exemplify how bags and boxes can tap into popular consumer demands.
Photo by Andrea Gantz
Pet Food Packaging
How cat, dog food packaging trends help brands stand out
As the specialty pet food market becomes increasingly popular, companies turn to packaging to promote their unique messages.
Photo by pedphoto36pm.Image | BigStockPhoto.com
Pet Food Market
Domestic pet food brands play growing role in China
Multinational pet food companies have ruled in China so far, but domestic brands are increasing in number, sales growth and sophistication.
Domestic pet food companies are contributing to the Chinese pet food market’s rapid growth, with some, like Wanpy, also exporting to other countries. l Debbie Phillips-Donaldson
Pet Food Market
China’s pet food market growing into a global power
Pet food production, premiumization, sales and investments are rising quickly in China, with new regulations and standards on the way.
Domestic pet food players in China now have products and trade show stands boasting many of the most popular claims globally, such as natural and grain free. l Debbie Phillips-Donaldson
Pet Food Product Database
Thermo Scientific Versa Flex checkweigher line
Thermo Fisher Scientific
Thermo-Scientific-Versa-Flex-checkweigher
Pet Food Product Database
Sojos Complete for Puppies dog food
Sojos Complete Puppies
Pet Food Product Database
Modular Conveyor Express Neroco Lift
Modular Conveyor Express Neroco Lift
Pet Food Market
Mars Petcare settles with Federal Trade Commission
The FTC alleges that Mars claimed, but could not prove, that a 10-year study found that dogs fed Eukanuba could extend their expected lifespan by 30 percent or more.
(Andrea Gantz)
Pet Food Market
GMO labeling law benefits pet food companies, too
Pet food products are exempt from a new US GMO law, but it provides a framework for companies opting to use such labels and could help non-GMO pet foods.
(igor stevanovic | Bigstock.com)
Pet Food Market
Pet food labels: the perils and (slow-moving) promise
A recent article on interpreting pet food labels symbolizes the problems and potential of how information is presented on pet food packaging.
Pet food labels are currently too confusing and overwhelming for pet owners. | leaf, Bigstock.com
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