Market Trends and Reports: Page 273

Market Trends and Reports
Managing pet health with functional treating
Although snacking is often seen as unhealthy, treating clearly brings pleasure to pets, supports the bonding process and is part of behavior in line with that of humans indulging their children or even themselves.
Pet owners want to provide functional nutrients by a method that is convenient, in a way that allows them to interact in a positive way with their animal companion, and in a form that it will readily accept, according to DSM survey results.
Market Trends and Reports
Royal Canin conducts New Zealand survey of cat owners
Royal Canin conducted a New Zealand-wide survey asking cat owners to help shed light on the relationship they have with their pets. The survey uncovered some commonly held myths, as well as revealing insights into the eating, sleeping and other daily habits of pet cats, according to the company.
Market Trends and Reports
Hill's Science Diet offers social community for pet healthy living
Hill's Pet Nutrition and its brand Science Diet offer 10 Week Turnaround, a social community for pet owners who want to "bond with their pet through a healthy, active lifestyle," according to organizers. By joining and participating, pet owners will receive access to Hill's Science Diet Perfect Weight, and the chance to win part of over US$15,000 in prizes, plus free food for a year to one dog and one cat.
Pet Food News
Colorado university vets: Do not feed pets raw diets
Adherents to the raw petfood diet trend claim that pets eating raw diets have shinier coats, healthier skin, cleaner teeth, improved immunity and easier weight management, but Colorado State University veterinarians say there is no evidence to support such claims. There are, however, real risks.
Market Trends and Reports
Look Who's Happy dog treats
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Pet Food Market
Complete Natural Nutrition grain-free dental chews
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Market Trends and Reports
Dr. Tim's Pet Food Company freeze-dried treat line
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Market Trends and Reports
Morondo Migliorgatto cat food for sterilized cats
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Market Trends and Reports
Pet Industry Sustainability Coalition announces release event for sustainability program
The Pet Industry Sustainability Coalition has announced "The Launch," a release event for a new pilot program focusing on sustainability. The group will formally reveal the new program in conjunction with SuperZoo, on July 21, 2014.
Pet Food Market
Petfood Forum 2015 calls for papers and posters announced
Petfood Forum 2015  is seeking noncommercial abstracts on pet nutrition, the petfood market, petfood safety, processing, marketing, new product development
Pet Food Market
New petfood products follow functional human food trends
New petfood and treat products on display at this year’s major pet trade shows to date follow many of the functional, health and wellness trends in human food.
Pet Food Ingredients
Petfood brands turn focus on desire to make pets' meals at home
A growing market in the petfood industry revolves around a pet parent's desire to have a hand in making their pet's meals. Companies are launching premium-priced products that require humans to refrigerate, freeze, dice, heat and/or mix in additional ingredients such as meat and vegetables.
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