Market Trends and Reports: Page 277

Pet Food Market

US petfood spending keys on wellness, treats

Overall US pet care spending is projected to grow nearly 5% this year, topping out at US$58.5 billion, according to the American Pet Products Association (APPA). Of that, US petfood spending is expected to reach US$22.62 billion by the end of 2014, after increasing 4.5% in 2013 to a total of US$21.57 billion, APPA said.

According to a Packaged Facts pet shopper survey conducted in January/February 2014, US dog and cat owners are increasingly seeking out petfood products with functional, health-related or nutrition claims.

Pet Food Market

Developed petfood markets tackle common pet obesity problem in various ways

The US and the UK share the distinction of being among the largest and most mature petfood markets globally. Unfortunately, they also share a problem that's becoming all too common in developed markets: pet obesity. How these various markets approach the issue makes for an interesting study.

Brakke Consulting to host US animal health industry webinar

Brakke Consulting Inc. will host a comprehensive webinar discussing the state of the US animal health industry on Wednesday, April 16, 2014, from 11 a.m. to 1 p.m. CDT. Presented by Ronald Brakke, along with senior consultants John Volk and David Goodnight, DVM, the two-hour presentation will include a review of the current issues impacting the U.S. animal health industry and veterinary profession, data on size of the animal health market and growth trends, sales of leading companies, and expectations for the coming year.

Pet Food Market

Clear Conscience Pet retains counsel in trademark infringement case

Natural pet nutrition company Clear Conscience Pet plans to defend its federal trademark rights to the SLIDERS brand. The company registered the trademark in 2010, but a competitor is now using the brand name for its own products.

Pet Food Market

Global Pet Expo news: petfood spending, natural cat treats, superfoods

At Global Pet Expo 2014 (GPE), held last week in Orlando, Florida, USA, the story was all about growth: Overall US pet care spending is projected to grow nearly 5% this year, topping out at US$58.5 billion, according to the American Pet Products Association (APPA), organizer of the show. Of that, US petfood spending is expected to reach US$22.62 billion by the end of 2014 after increasing 4.5% in 2013 to a total of US$21.57 billion, APPA said.

Pet Food Manufacturers' Association releases pet obesity report

The UK's Pet Food Manufacturers' Association (PFMA) has released its latest pet obesity report, "Pet Obesity: Five Years On," which highlights the discrepancy between the numbers and pet owners' perceptions. According to the PFMA, three in four (77%) vets believe that pet obesity is on the rise.

Market Trends and Reports

WellPet LLC Wellness Divine Duos wet cat food

Pet Food Market

WellPet launches superfood, protein-focused products at Global Pet Expo 2014

WellPet, the makers of natural pet food brands Wellness, Old Mother Hubbard, Eagle Pack and Holistic Select, has its focus on two new petfood trends for 2014: superfoods and unique protein pairings. From nutrient-packed superfood ingredients such as kale, pomegranates and sweet potatoes to high-protein recipes featuring multiple protein pairings like turkey & duck and tilapia & ahi tuna, WellPet provides gourmet, natural petfood offerings.

Pet Food Market

Industry newcomer launches with a US-first in petfood packaging

As of press time, Adrian and Pamela Pettyan, co-owners and founders of Caru Pet Food, were on the cusp of their big brand launch at Global Pet Expo in March 2014. "We are encouraged by the responses we have received from consumers to date about both our delicious (as per the dogs, of course) dog food and the unique packaging," says Adrian. "Consumers have told us that their dogs find our food irresistible to eat and they love the ease at which they can store and serve the food, owing to the uniqueness of Tetra Pak containers."

'We went into this business because we have a passion for creating meaningful, differentiated products that improve the health and happiness of dogs and cats,' say the company founders.

Pet Food Market

Small pet petfood market growing slowly but steadily

In 2013, US pet owners boasted 116 million fish, birds, small animals and reptiles, according to the 2013 Packaged Facts report, Pet Populations and Pet Owner Trends in the US: Fish, Birds, Reptiles and Small Animals. Fish tanks could be found in 7.2 million homes and bird cages in 4.6 million households. Reptiles lived in 1.8 million US homes, and 2.5 million adults had pet rabbits. Given those numbers, it's clear that the small pet segment has a solid role to play in the overall petfood industry.

Oxbow Supplements 1404 Pe Tsmall

Pet Food Market

Friskies Seafood Sensations shrimp-flavored cat food

Nestle Purina PetCare

Pet Food Market

Friskies, Grumpy Cat launch Seafood Sensations cat food

Friskies, with the help of "official spokescat" Grumpy Cat (AKA Tardar Sauce), has launched the company's Seafood Sensations line with new shrimp flavor during an event at SXSW in Austin, Texas. As part of the product launch, Friskies (a subsidiary of pet food-maker Purina) agreed to donate a minimum of 25,000 meals to Austin-area shelter cats.

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