Research Notes

Find the latest dog, cat and companion animal health scientific research and news from the editors of Petfood Industry magazine to help pet food manufacturers improve pet health through pet food ingredient, vitamin and mineral analysis as well as information focusing on pet diseases and palatability issues. Register for free to access premium content.

ARTICLES

gut-bacteria-microbiome

Testing pet microbiome validates diet marketing claims

However, if those feeding trials aren’t conducted carefully, they can be a waste of time and money.
As consumer interest in pets’ gut microbiomes increases, pet food companies can gain insight into their products by monitoring the microbiome in feeding trial.
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cat-looking-at-Amazon-boxes

Purina, Blue Buffalo marketing analyzed via reviews

For both Purina and Blue Buffalo, the majority of ratings on all four e-commerce sites, Amazon, Chewy, Petco.com and Walmart.com, were five stars, meaning positive.
Purina and Blue Buffalo’s marketing strategies seem to have succeeded in communicating brand value to customers, but one scientist found differences in pet owner reviews of the brands.
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cute-kitten-on-computer

'3 circles' scientific analysis of pet food brand strategy

Scientific literature about pet food remains small compared to other fields. Most research on pet food focuses on nutrition, health and ingredient usage.
Pet food companies reevaluate their marketing strategies to ensure that they are providing the products that pet food customers want.
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tabby-cat-close-up

Pet food energy estimates exclude dog, cat body heat

Pet nutritionists use what's known as the modified Atwater equation to predict the energy density of food, she said, rather than running feeding trials in every situation.
Feeding trials provide the “gold standard” for determining the energy content of pet food, but trials using live animals may be too expensive or otherwise unavailable when pet food formulators test products.
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Dog-dachshunds-puppy-licks-nose.jpg

3 aroma compounds ‘vital’ to dog food palatability

They identified 55 individual volatile chemical compounds emanating from the dog foods sprayed with palatability enhancers.
Scientists identified nine chemical compounds found in palatability enhancers that contributed positively to dogs’ partiality for particular food aromas.
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peas and potatoes

Confront DCM with dog food supplements, DNA tests

Geneticists have examined DCM in dogs, looking for unknown connections to the heart disease.
While scientists still have much to learn about what causes dilated cardiomyopathy (DCM) in dogs, pet food companies do have tools to deal with DCM while researchers look for answers.
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dog-microscope-doctor-laboratory-veterinarian.jpg

Diet, genetics play roles in canine DCM; Mysteries remain

The ultimate causes of canine dilated cardiomyopathy (DCM) may be diverse, complex and specific to each case, as opposed to a simple cause and effect with certain grain-free dog foods.
Among more than 150 published studies related to DCM, researchers didn’t find any firm connection among cases of DCM and grain-free dog food.
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