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Adventures in Pet Food
Adventures in Pet Food
Alternative pet food sales growth: Market savior?
If it weren’t for high growth in fresh, dehydrated, freeze-dried, air-dried and similar diets, pet food sales in developed markets like the U.S. would show no increases.
Adventures in Pet Food
Pet food prices over time: History doesn’t repeat, it builds
Data on U.S. pet food spending and pricing (both producer and retail) show steady increases over decades to the current, challenging level for pet owners and producers.
Adventures in Pet Food
2026 trends: Consumers look to resilience, value, nostalgia
Human food trends for 2026 are focusing on economic uncertainty and consumer anxiety. Does this approach apply to pet food, and to what extent?
Adventures in Pet Food
Top 5 pet food claims, human food trends: Health is the link
Health is a common theme tying together leading pet food claims and top human food and beverage trends for 2026, according to consumer surveys.
Adventures in Pet Food
5 trends driving pet food growth in Asia and beyond
Premiumization is among the top trends in the Asia-Pacific pet food market, says a Euromonitor expert, but pushing pricing too far can affect volumes and growth.
Adventures in Pet Food
Consumer mindsets make the case for pet companionship
People globally are feeling stressed, anxious and overwhelmed. This influences key trends for 2026 while substantiating the benefits of pet ownership.
Adventures in Pet Food
Best practices for developing premium pet food products
For new product development success, it’s crucial to set expectations early on for the product itself, costs and timelines, then stick to the agreed-upon timeline.
Adventures in Pet Food
Pet obesity outlook: Positive signs, still work to do
As we mark World Pet Obesity Week for 2025, signs point to progress in addressing this problem, including with pet owner awareness, new tools and research.
Adventures in Pet Food
What makes a pet food or treat premium today?
The definition of “premium” pet food products is evolving for people and companies in the industry as well as, most importantly, in the eyes of the consumer.
Adventures in Pet Food
5 pet food issues worth tracking, considering for your brand
Recent issues and challenges in the news could have implications for pet food brands, so they may be worth monitoring and taking action in response.
Adventures in Pet Food
What value do pet owners place on sustainable pet food?
Pet owner survey data show people are interested in pet foods with sustainable attributes, particularly ones related to animal welfare — but will they pay?
Adventures in Pet Food
When pet food purchases don’t match what owners say they want
Data from an ongoing survey of U.S. dog owners reveals a gap between what they rate as the most important dog food attributes and what they actually buy.
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