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Market Report: Page 11
Pet Food Market
Pet market premiumization: An industry update
The all-important human/animal bond is helping to insulate the pet market during the recession and boding well for ongoing market growth, as marketers across all pet categories solidly position their products on pet owners' affection for their animals. In Packaged Facts' February/March 2013 online survey, as reported in our Pet Market Outlook 2013-2014, 83% of pet owners agreed with the statement "I consider my pet(s) to be part of the family," with 59% agreeing a lot and 25% agreeing a little.
Brand Insights
Sustainability Starts with the Formula: How Smarter Formulation Is Shaping the Future of Pet Food Production
Datacor (formerly Format Solutions)
Discover how pet food manufacturers are reducing emissions and driving sustainability through ingredient innovation and eco-friendly nutrition.
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