Petfood Essentials

Kansas City Convention Center
301 W 13th St.
Kansas City, MO
United States

This Petfood Forum pre-con will benefit both newcomers and seasoned professionals alike. This unique program provides an overview of the initial stages of pet food product development, including the first essential product positioning decisions you need to make, ingredients to consider and how to source and process them safely and with success.

Petfood Essentials will also outline some of the most important milestones of modern pet food product development: the key early decisions in creating a product to succeed on the market. Sessions will cover product positioning, format and packaging; the major ingredient categories to consider; sourcing, sub-assembly and upstream processing of ingredients; their effect on pet food production and vice versa: and safety, traceability and testing of ingredients.

Each session will provide an interactive, informal environment for learning what you need to know about pet food ingredients and product positioning. Plus, you can network with other pet food professionals and interact with leading industry suppliers offering products and services in each of the topic areas.

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