Debbie Phillips-DonaldsonDebbie Phillips-Donaldson is editor-in-chief of Petfood Industry magazine and Petfood Forum.From the Author - Page 53Pet Food MarketStudy: non-GMO, natural pet food claims have most appealThe pet food claims that resonate with pet owners may hold keys for pet food product developers looking for the next new, innovative concepts.Pet Food MarketDoes future of pet food market belong to Millennials?US pet owners age 18- to 34 years old now number 43 million, about one in three of all US pet owners, and they spent US$10.6 billion on their pets in 2014.Pet Food MarketData: pet parenting in the US is a lifetime commitmentGood news for the pet food and pet product industries: Even into their senior years, US pet owners continue to buy for their pets at relatively high levels.Pet Food Market9 pet food trends to look for at Global Pet ExpoFrom new pet food formats to more cat products to greater transparency to entertaining marketing, which pet food trends will dominate this year’s show?Pet Food MarketThe case for pet food class action lawsuitsSome pet owners and pet food industry members believe companies should be held accountable to do the right thing as a standard of doing business.Pet Food MarketUS pet food spending: a cautionary taleThe challenge is to get pet owners under the age of 25 to start spending earlier, and more, on their pets, while ensuring that Baby Boomers keep spending.Pet Food MarketCould ‘pro-GMO’ labeling come to pet food?Labeling products containing GMOs, plus more transparency overall, could be a bold move for getting ahead of potential mandates and consumer demand.Pet Food MarketSuccess of premium pet food masks market risksThere may be a ceiling to how much pet owners are able and willing to pay for pet food. Companies need to explain the value of their premium products.Pet Food MarketPet food class action lawsuits becoming the normNo longer content to show displeasure over products or company practices just by not buying the products, some consumers are turning to litigation.Pet Food MarketGlobal pet food trends: sales and volume rose 4% in 2015Worldwide retail pet food sales reached US$70 billion last year, while dry pet food volume hit 22.59 million metric tons.Pet Food MarketPremium pet food: is industry’s lifeblood a dying breed?Pet food sales growth has come mainly from rising prices and greater sales of higher-priced products, not larger volumes. This may not be sustainable.Pet Food MarketWellPet-Sojos pet food deal following familiar patternBig pet food company buys smaller specialty company, with both eyeing new opportunities, yet some consumers see only downsides.Previous PagePage 53 of 83Next Page
