Debbie Phillips-DonaldsonDebbie Phillips-Donaldson is editor-in-chief of Petfood Industry magazine and Petfood Forum.From the Author - Page 74Pet Food MarketFDA's new food safety alliance: help for the 'little guys'?To help US food, feed and petfood producers be prepared to meet new regulations under the Food Safety Modernization Act and prevent foodborne illnesses, the US Food and Drug Administration has announced a new Food Safety Preventive Controls Alliance. Forged from a partnership with the Illinois Institute of Technology's Institute for Food Safety and Health, the alliance's mission is to develop training courses and materials aimed at preventing contamination of human and animal food during production, FDA says.Pet Food MarketGlobal petfood sales grow 4% in 2011Petfood sales continue to grow at a modest pace, accompanied by anemic volume growth. Data available as of the beginning of December show global petfood sales have increased 4% this year, according to the folks at Euromonitor International, who generously provided year-to-date figures along with comparisons to 2010.HomeAre consumers willing to pay for petfood proven safe?January 4 marks the first birthday of the Food Safety Modernization Act (see pp. xx). I imagine most manufacturers that produce, market or import petfood to the US aren’t celebrating the milestone, because the new law means new regulations to comply with, along with the added costs of doing so (including myriad new fees from the Food and Drug Administration).Pet Food SafetyPetfood safety: update on FSMAThe US Food Safety Modernization Act has reached its first birthday, after passage in January 2011. Some provisions took effect immediately but to date have had minimal impact on most petfood manufacturers.Pet Food MarketWhat is industry's role in fighting obesity in pets?While humanization has definitely been a good thing for the petfood industry, it has its downsides, too. One negative for pets, arguably, is that as the human population goes, at least in developed markets, so goes the pet overpopulation. Specifically for food, that means the percentage of overweight or obese pets is increasing at a pace similar to the rise of obesity in humans.Pet Food MarketPet ownership and popularity rising around the worldAs further proof that pet ownership continues to increase and fuel the growth of petfood markets globally, a new website for dog lovers in India has launched. DogZone.in bills itself as India's first online community of dog lovers.Pet Food MarketInvestment, financial circles remain bullish on pet industryA new report from Cascadia Capital, an independent investment bank that includes petfood and other pet product companies among its investments and transactions, shows the pet industry is "gaining momentum" coming out of the recession, not only in sales but also in merger & acquisition transactions and new companies emerging.Market Trends and ReportsMore on humanization: what it means for petfoodGeoff Bowers of raw petfood company K9 Natural has a unique take on customers. “It’s a simple rule: The customer, which in our case is the cat or dog, is always right. Something I firmly believe the petfood industry has overlooked.”Pet Food MarketIs 'humanization' now a bad word?In its most literal sense, the term "humanization" means to take a non-human creature or object and try to make it human. "To portray or endow with human characteristics or attributes" is the first definition on TheFreeDictionary.com.Natural/Organic Pet FoodRaw petfood and the industry part of the same teamIn the opinion of Geoff Bowers, founder and director of K9Natural, since the 1950s pet owners all over the world have been convinced that feeding cats and dogs is difficult and they need expert help. “Fortunately, with the Internet and its access to unsolicited information, people are realizing that’s not the case,” he says.Natural/Organic Pet FoodK9 Natural ensures raw petfood is here to stayWhen most petfood manufacturers talk about their customers, they’re referring to the human buyers—pet owners, retailers or distributors—of their products. “At K9 Natural, we do the opposite,” says founder and director Geoff Bowers.Pet Food MarketNestle Purina's parent company ranks among top 'green' firmsNestlé, parent company of Nestlé Purina PetCare, ranks among the top 11 companies worldwide for corporate sustainability practices. So says Two Tomorrows, which bills itself as an international corporate sustainability agency, in its recently released Tomorrow's Value Rating.Previous PagePage 74 of 83Next Page
