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Pet Food News
Mars names digital chief for pet nutrition
Varun Kakaria joins Mars Pet Nutrition North America as chief digital and information officer, bringing more than two decades of digital and technology leadership experience.
Brand Insights
Minimize Footprint, Maximize Results with Intralox's Zero-Tangent Curved Conveyor Belt
Intralox
The Intralox Series 2100 ZERO TANGENT™ Radius Flat Top belt maintains product orientation through tight conveyor turns while maximizing space and safely handling delicate products and packages.
News Hound
27 cat stars, 3 cat food plot points in 130 years of cinema
Throughout the decades, sometimes the cat saves the day, while other times it causes the problem. In some films, the feline serves as an evil mastermind’s minion. In others, the cat is a valiant hero’s sidekick.
Product Launches
Fera Pets launches longevity supplement for dogs
The soft chew supplement targets mitochondrial function, brain health and cellular resilience to support healthy aging in dogs.
Pet Food Palatability
Electronic nose reflects real cat food aroma preferences
A study found that digital aroma fingerprints followed patterns observed in feline preference testing, although researchers cautioned the method has not been validated to predict acceptance of new products.
Market Trends and Reports
Report: Cat ownership grows to 53 million U.S. households
New APPA data show Gen Z and male owners driving multi-cat households and rising pet food spending.
Europe
Poland confectionery maker launches ice cream for dogs
E. Wedel offers two seasonal ice cream products for dogs whose owners visit its Chocolate Cafés; plus, Bene Meat sends an open letter to the U.K. government.
Sustainable Dog and Cat Food
PSC, KibbleLab partner on sustainability accreditation feature
The Pet Sustainability Coalition and pet food comparison platform KibbleLab have teamed up to display accreditation designations for verified brands.
Production
Nestlé Purina invests CHF 157 million in Thailand pet food expansion
Investment will expand Purina production in Rayong to meet rising Asia-Pacific demand for premium pet nutrition.
Product Launches
Fancy Feast, DeSorbo launch limited-edition cat food line
The collection, curated by television personality Paige DeSorbo and her cat, Daphne, features three existing Fancy Feast recipes and is sold exclusively on Amazon.
News Hound
Girl Scouts, sports, Blue Buffalo: Petfood Industry News Quiz Sept. 4-10
Test your knowledge of this week’s pet food industry developments, from General Mills’ plan for Blue Buffalo Wilderness and a supplement recall to the Girl Scouts’ first dog cookie, new cultivated-meat safety research and The Farmer’s Dog’s landmark sports partnership.
Business Strategy
Pet food category ‘flat’ but Hill’s gains share with fresh rollout
Colgate-Palmolive executives said Hill’s Pet Nutrition is gaining share in key segments while expanding into fresh pet food through a phased U.S. rollout.
Pet Food Recalls
Vets Plus recalls Fi dog supplements over Salmonella risk
Company is pulling two lots of dog supplements after an ingredient supplied to its manufacturer showed potential Salmonella contamination.
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