Latest News

Post Holdings pet food volumes drop 13% in third quarter

Post Holdings' pet food division faced challenges in Q3 as distribution losses and reduced co-manufacturing deals led to double-digit volume declines.

Pet Food Additives/Supplements

Study: ADM postbiotic cuts canine dental plaque by 10%

ADM Animal Nutrition

ADM's heat-treated postbiotic demonstrated significant oral health benefits in a 57-day randomized controlled trial with 60 adult dogs.

Dog Chewing Bone Tho Ge Pixabay

Open Farm adds 11 recipes, Meal Plan Builder to Freshly Crafted line

Company also introduces its first cat treat and only regeneratively sourced pet treat.

Open Farms Gently Cooked

Pet Food Marketing and Branding

Report: Taste trumps health as top pet food driver

According to new research from Brandon, pet parents prioritize flavor over health benefits and ingredient quality.

Cat Being Fed Treat By Owner Stock Snap Pixabay

Post Holdings shares upcoming executive leadership changes

Post Consumer Brands CEO will expand role to oversee parent company operations starting January 2026 when Post Holdings COO Jeff Zadoks retires.

Market Trends and Reports

US animal shelter intake drops 4% in first half of 2025

New data shows 2.8 million cats and dogs entered shelters nationwide through June, with adoption rates declining 1% year-over-year as facilities face ongoing staffing and veterinary shortages.

According to the latest report from Shelter Animals Count, nearly 1.9 million animals adopted in the first half of 2025 — down 1% from 2024.

Pet Food Marketing and Branding

Purina launches canine sports documentary series

Purina Animal Nutrition

Nine-episode series "A Different Breed" will showcase dogs and handlers competing in the company's 30-year-old Incredible Dog Challenge competition.

The inaugural season of A Different Breed takes viewers behind the scenes as canine athletes and handlers compete in the Incredible Dog Challenge.

Jinx debuts refrigerated dog food line

The move expands the premium brand's portfolio into the refrigerated category with eight SKUs which it said targets the growing hybrid feeding trend.

Jinx Fresh offers two protein combinations in Fresh Rolls and Fresh Meals formats across two package sizes.

Purina and St. Louis CITY SC introduce team pet, Petey

Purina Animal Nutrition

St. Louis CITY SC has chosen Petey, a 2-year-old English Labrador Retriever, as the Major League Soccer club's first facility dog.

St. Louis CITY SC, Purina and CHAMP officially welcomed Petey to the CITY family by “signing” him to the team via a ceremonial paw print and jersey presentation.

U.S. and Canada

45 US pet food companies' revenues in 2024

Although dogs have long been the main drivers of US pet food industry growth, that may be changing. Cats may now be the top dog.

Dall·e 2024 07 23 13 15 14 A Fireworks Display In The Shape Of A Cat, With Red, White, And Blue Colors The Scene Is Set Against A Night Sky, With The Cat Shape Formed By Vibran

52 European pet food companies' annual revenues 2024

Mergers and acquisitions were a prominent force in Europe last year, as was the slow but steady rise in pet ownership.

Chat Gpt Image Aug 8, 2025, 11 03 55 Am

Pet Food Additives/Supplements

Trace minerals, big effect on health and pet food marketing

From a marketing perspective, trace minerals represent a largely untapped story. Human food trends show growing consumer awareness of mineral fortification, and pet owners are likely to follow.

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