Pet Food News: Page 251

SuperGravy DRTV spots and new store displays make debut

Clear Conscience Pet's SuperGravy line recently won the company's 21st award for nutritional excellence and innovation, and now SuperGravy will pioneer the pet food topper category on TV with two national broadcast DRTV spots.

Brand Insights

Simplify Pet Food Labeling: Strategies for Navigating Global Regulations

Esko

Learn how regulatory complexity is impacting the pet food industry and how brands will meet the challenge using the right digital tools

Simplify Pet Food Labeling: Strategies for Navigating Global Regulations

More than 140 million cats and dogs in the EU

Cats remain the most popular pets in European households with a stable population of 74.4 million in the EU and 102.7 million in Europe and Russia. Dogs are growing in popularity with 66.4 million dogs in the EU (84.9 million in Europe and Russia) in 2017 compared to 63.7 million (82.2 million) in 2016.

Pet owners want convenient and sustainable packages

Their new report, “Pet Product Packaging Innovation,” is a resource for marketers seeking insights on what prompts shoppers to become buyers.

Pet Food Market

Charlee Bear Products acquires Hound and Gato pet foods

Hound and Gatos is a nationally distributed line of canned pet food marketed as a ‘Paleolithic diet’ for dogs and cats.

Small pet food follows humanization, therapeutic trends

Trends seen in the cat and dog food market also influence new products in the pet pig, bird, rabbit, hen, ferret and other small animal foods markets.

Photo by woogies, BigStock.com

Preserved raw meat pet foods may be more convenient, safe

Preserved raw meat dog and cat foods may provide the perceived health benefits of raw pet foods, yet are easier to handle for pet owners and retailers.

Photo by Debbie Phillips-Donaldson

Purina and partners search for pet care startups to mentor

For the third time in as many years, the pet care leaders and pet lovers at Purina are looking to invest time, money and resources in innovative early stage companies with pet-related products and services, with no strings attached.

Blue Buffalo Clinical Trials Office celebrates second year

The Blue Buffalo Veterinary Clinical Trials Office (BBVCTO) at The Ohio State University College of Veterinary Medicine is celebrating its second year of partnership, making it possible to support studies of novel therapies that improve the health of both animals and people.

Earth Animal invests in a Certified Organic & USDA plant

Earth Animal, the trusted choice in award-winning, health improving, veterinary formulated products, has invested in a Certified Organic & USDA, human food manufacturing plant to create their foods for both dogs and cats.

Pet Food Market

Health Extension ups distribution with Pet Food Experts

The mission will be to rapidly expand the brand's market presence throughout all of its territories.

Dog owners like kibble of specific size, shape and color

Scientists in Poland and the United States collaborated to evaluate how kibble’s physical characteristics influence dog owners’ perceptions of dry dog food.

(auremar | BigStock.com)

Mars Petcare supports regulation of Australian pet food

The dog and cat food company recalled ADVANCE Dermocare dry dog food products after numerous dogs were affected by megaesophagus.

Photo by p a w e l, BigStock.com

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