Petfood Forum News: Page 17

Market Trends and Reports

Nutritional studies reveal cat characteristics

Cats are unique, complicated creatures. Researchers continuously conduct studies to learn more about felines. Professionals shared the results of some of those studies on September 24, 2021 at Petfood Forum in Kansas City.

Brand Insights

Pet Food Manufacturer Thinks Outside the Box with EDL’s Double Tight Wrap Machine

EDL, as Massman Company

EDL Double Tight Wrap shrink wrapping machines use two perpendicular bands of LDPE film to tightly unitize and totally enclose a product or collation. 

Pet Food Market

Experts share insights on safety, technology topics at Petfood Forum

Speakers touched on novel proteins, mycotoxins and the Internet of Things in a safety and technology roundup Thursday, September 23 at Petfood Forum in Kansas City.

Pet Food Market

Dog food brand usage 2013-2021; Premium up, standard down

Over time, some dog food and treat brands have grown faster than others, while some have declined in usage rate among U.S. pet owners.

Pet Food Market

Good consumer marketing is like dating

Good consumer marketing is a lot like dating, according to Michael Johnson, CEO of brand strategy firm Finn Cady, who spoke at Petfood Forum 2021.

Pet Food Market

Petfood Forum 2021 another sign of industry’s resilience

Like the pet food and pet care industry it is part of, Petfood Forum has proved resilient despite considerable headwinds brought on by the pandemic.

Pet Food Safety

Key aspects of FSMA for pet food facilities

The Food Safety Modernization Act (FSMA) established a lot of rules and regulations for pet food manufacturers, but some requirements remain vague.

Production

Are pet food companies prepared for next pandemic?

The COVID-19 pandemic affected pet food plants to varying degrees. Some plants weren’t prepared for the effect of the pandemic on their workforces, ability to receive raw materials or ship out the finished product.

Market Trends and Reports

Latest pet food trends have benefits, challenges

FONA International’s Melissa Hartley and Jennifer Howell discussed human grade, CBD/cannabis and plant-based pet food on Thursday, September 23 at Petfood Forum in Kansas City.

Nutrition

10 reasons to consider postbiotics in pet food

Pet food manufacturers should consider yeast-derived postbiotics for their pet food, treat and supplement products.

Pet Food Market

Tips for pet food e-commerce on Target, Amazon, Walmart

E-commerce retailing is just as complex as selling a product on conventional store shelves, while opening up the potential to reach a growing number of pet owners who shop online predominantly.

Pet Food Market

Human meat cat treats, aliens, vampire ads use humor

Pet food companies need to use levity appropriately in marketing. Making internal audiences laugh can help a pet food company too.

Pet Food Market

New pet food product briefs aid 5 differentiation tactics

Before beginning development of a pet food or treat, detailed planning may help a company streamline the process and increase the probability of a successful launch.

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