Petfood Forum News: Page 27

Pet food lawsuits target ‘trigger terms’ in marketing

Stay safe from lawsuits over pet food marketing claims by avoiding particular terms while substantiating all statements.

(Iridi | BigStock.com)

Brand Insights

Pet Food Manufacturer Thinks Outside the Box with EDL’s Double Tight Wrap Machine

EDL, as Massman Company

EDL Double Tight Wrap shrink wrapping machines use two perpendicular bands of LDPE film to tightly unitize and totally enclose a product or collation.

Pet Food Manufacturer Thinks Outside the Box with EDL’s Double Tight Wrap Machine

4 clean label pet food production and marketing lessons

Pet food industry professionals learned how to meet consumer demands for clean label pet foods at Petfood Innovation Workshop.

Smoke and vinegar as clean label pet food ingredients

Although consumers demand easy-to-understand recipes, clean label pet foods can be anything but simple for formulators.

The complexity of defining “clean label” from both an industry perspective and a consumer perspective touches on a lot of different pet food issues. (vlbv | shutterstock.com)

Year one: Tips for new Petfood Forum 2019 exhibitors

How to get everything you want from your first year of exhibiting at Petfood Forum 2019.

Petfood Forum 101 is a first-time show attendee and exhibitor program for Petfood Forum USA. | Tess Stukenberg

Pet owners trust mass market and natural diets equally

People employed in the dog, cat and other pet food industry believed that a strong majority of pet owners considered natural and organic pet food to be more trustworthy.

(Brian Lasenby | BigStock.com)

Top 5 pet food industry concerns: ingredient quality #1

Although pet food ingredient quality ranked as the top concern, no single dominant threat emerged when 1,300 pet food industry professionals answered the question “What is the most pressing issue facing your organization?”

(Seregraff | BigStock.com)

Market Trends and Reports

Industry pro beliefs differ from pet food buyer demands

A survey quizzed Petfood Forum 2019 registrants on consumer trends among dog and cat owners. Their responses didn’t always match pet owners’ answers.

(oxilixo | BigStock.com)

Year one: Tips for new Petfood Forum 2019 attendees

Get everything you want from your first year of attending Petfood Forum 2019

Petfood Forum 101 is a first-time show attendee and exhibitor program for Petfood Forum USA. | Tess Stukenberg

Pet Food Market

Petfood Forum Europe tackles online success, brand loyalty

Learn how to develop and grow online pet food sales, collect data on pets and their owners and use social media to build or revive your pet food brand.

Courtesy of Koelnmesse

Petfood Forum Europe: Innovations from pet food experts

At Petfood Forum Europe 2019, pet food experts offer their information and insights on the latest ingredients, technologies, marketing and research methods.

Courtesy of Koelnmesse

How to ace Petfood Forum 2019’s educational sessions

With a little bit of planning, you can make the most of the general sessions and specialized tracks offered throughout Petfood Forum 2019.

Petfood Forum 101 is a first-time show attendee and exhibitor program for Petfood Forum USA. | Tess Stukenberg

Pet Food Market

Petfood Industry launches Chinese-language newsletter

Each newsletter will contain articles in Chinese.

(Gang Zhou | iStockPhoto.com)

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