Nutrition: Page 290

Petfoods with plant-derived proteins may contain more mycotoxins, researcher says

Petfoods with plant-derived proteins may also contain more harmful toxins than petfoods with traditional fish and meat proteins, according to new research from the University of Guelph. "A shift in petfood ingredients is on," says animal and poultry science professor, Trevor Smith, who has spent 35 years researching mycotoxins at Guelph.

Zuke's launches online training program for sales partners

Zuke's Pet Performance Nutrition is launching a new online training program for its sales partners that will educate sales reps and retail sales associates and help encourage better product sell-through. Through this training and incentive program, 3point5.com, Zuke’s will provide pet product distributors and retailers with brand and product knowledge needed to provide customers with product recommendations and earn customer loyalty, increasing the probability of repeat purchases.

Kemin to launch three feline health supplements under RESOURCES brand

Kemin will introduce three feline health supplements under the RESOURCES brand at the American Holistic Veterinary Medical Association's annual conference on August 24-27 in Kansas City, Missouri, USA. These products, which include Feline Urinary Tract Support, Feline Immune System Support and Protegrity GI, will now be available as highly palatable chews.

Market Trends and Reports

Palatability: The latest research, products and updates in the petfood industry

Palatability is a major player in the petfood industry-if the product you're selling isn't appealing to pets, your customers will soon go elsewhere. Staying on top of the latest research and products, as well as expanding to fit the needs of the industry, are key to ensuring that pets, and their pet parents, are satisfied.

Opertech Bio's microtiter operant gustometer, or MOG, for use by cats (based on the company's existing MOG for rats currently in use) is currently in the prototype stage. A cat would choose taste samples out of individual wells in the floor of the apparatus. A system of two levers and a laser would allow the cat to indicate both what the sample tastes like and a taste preference.

Hound & Gatos Pet Foods gets primal

In 2003, Will Post, a former US Marine, founded LIFE4K9 Pet Foods before selling it in 2010 to start Hound & Gatos Pet Foods. Today, Hound & Gatos ships petfood globally and claims to be the original Paleolithic petfood company.

The premature passing of Hound & Gatos founder's beloved Great Dane due to â€œpoor nutritionâ€ is what originally set Will Post on the path to revolutionize the petfood industry 10 years ago.

Packaging update: The latest materials, machines and services for petfood

Petfood and treat manufacturers want their packaging to reflect awareness for health, pet pampering and the environment, as well as a focus on consumer convenience, according to the Association for Packaging and Processing Technologies (PMMI). To remain competitive and grow market share, petfood manufacturers should be rethinking their package designs by focusing on package shape, closures and convenience features, says PMMI.

Techniques such as high-resolution printing can be used to create visual effects that capture the consumerâ€™s attention, while the use of special finishes and embossing make packaging more tactile, encouraging greater consumer interaction, says Crown of their services.

Market trends: Petfood consumer spending habits

Let’s look at US retail trends critically and discover more about where and why pet owners are buying petfood. Then, using what we find, you can prepare your products and brand to continue to buoy the industry with proper placement in retail channels and on the shelf.

Petfood sales have thankfully recovered from their recessionary low; however, the trick will be to sustain or surpass this rate of growth, since at its current pace pet population growth is not sufficient to drive higher levels of market advancement.

Comparison of nutrient digestibility of dry dog foods

This study compared the apparent total tract and ileal digestibility assays to measure AA absorption in commercial canine diets. Five ileal cannulated dogs were fed five commercial dry canine foods selected to contain 19% to 30% CP in a 5 × 5 Latin square design.

Identification of undeclared animal sources in dog food used in dietary trials

Failure to respond to commercial limited antigen diets can occur in dogs kept on a dietary trial for the diagnosis of adverse food reaction. The aim of this study was to assess 12 canine dry limited antigen diets for potential contamination by ingredients of animal origin not mentioned on the label.

Pet Food Ingredients

Exhibitor registration opens for Petfood Forum 2014

Exhibitor registration for Petfood Forum 2014 is now open. The premier, exclusive conference for the global petfood industry, Petfood Forum gives supplier companies the opportunity to see and be seen by industry buyers and influencers.

Petfood Forum is the show that puts industry suppliers in front of petfood manufacturing business leaders without interruption.

Pet Food Labeling

‘Made in USA’ claims: What’s required for petfood products?

To appeal to the concerns of many petfood purchasers in the US, the claim "Made in USA" or similar verbiage, often accompanied by a depiction of the American flag, is not uncommon on petfood labels these days. Neither the US Food and Drug Administration (FDA) nor the Association of American Feed Control Officials (AAFCO) has any regulations or expressed policies regarding use of the claim.

New natural petfood line infused with extra virgin olive oil

Pyramid Pet Products has a new line of petfood that not only includes natural protein sources with added super foods, such as blueberries, kelp, sweet potatoes and probiotics, but is also infused with extra virgin olive oil. The new brand, Tuscan Natural Pet Food Products, includes nearly a standard, full-size bottle of olive oil in a 30-pound bag, or the equivalent of a tablespoon per serving.

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