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Pet Food Market
Market Trends and Reports: Page 285
Pet Food News
Iams airing new commercial featuring therapy dog contest winner
Iams petfood brand is airing a new commercial in the US that features a story selected as the winner of the "Love Tails" contest. The commercial has been edited down from a long-form video on Facebook to a 30-second ad featuring the story of dog, Brooks, and owner Derek Underwood of Augusta, Georgia, USA.
Brand Insights
Pet Food Manufacturer Thinks Outside the Box with EDL’s Double Tight Wrap Machine
EDL, as Massman Company
EDL Double Tight Wrap shrink wrapping machines use two perpendicular bands of LDPE film to tightly unitize and totally enclose a product or collation.
Market Trends and Reports
Puppy Cakes Puptato Chip dog treats
Pet Food Market
Freshpet
P.O. Box 2157
Secaucus, New Jersey 07096-2157
Market Trends and Reports
Bergan Natural Rewards Dog Treats
Market Trends and Reports
Fiber in petfood: A healthy nutrition trend
Research has long shown the positive effects of fiber in petfood. Dental disease in dogs, hairball symptoms in cats, obesity and diabetes in both-these and other negative health issues have been shown to be mitigated with diets that include fiber, and the petfood industry is more than happy to cater to the needs of those diets.
Pet Food News
Joey's Jerky chicken jerky treats being recalled for possible Salmonella contamination
The New Hampshire, USA, Department of Health and Human Services announced a voluntary recall of Joey's Jerky chicken jerky treats due to possible Salmonella contamination. Joey's Jerky is produced in New Hampshire by Kritter's Kitchen Kreations LLC.
Market Trends and Reports
Merrick launches new ad campaign for Purrfect Bistro super-premium cat food brand
Merrick Pet Care has launched a new ad campaign for its Purrfect Bistro brand of super-premium cat food. Purrfect Bistro is a line of 21 products, available in cans and bags, which replaces Merrick’s Before Grain brand. The new ad campaign includes online and print ads, as well as marketing through social media such as blogs, Facebook, Klout and Twitter.
Market Trends and Reports
Improving the juiciness of petfood chunks and pouches with plasma
Juiciness is the ability of meat to release juice (defined as the quantity of water preserved after cooking) when a pet chews it. Most of the juiciness in meat is actually water, but the sensation of juiciness happens two ways: The first corresponds to the quantity of juice that is released into the mouth when the meat is first chewed, and the secondary perception of juiciness is due to salivary flow stimulated by the presence of fat in the mouth.
Pet Food Market
Online petfood sales: Small but growing channel
The International Pet Industry Summit (IPIS), held in late August in Shanghai, China, as part of Pet Fair Asia, focused this year on pet product ecommerce. Like China's pet care industry overall, this sector seems to be small but growing quickly, especially when compared to the rest of the world.
Market Trends and Reports
Spring Naturals launching grain-free dinners for cats
Spring Naturals is launching a new line of grain-free dinners for cats. The new cat food will be available in five varieties, as well as 14 selections in 5.5-ounce and 3-ounce cans.
Market Trends and Reports
Lincolnbark Nibbles dog treats
Pet Food News
Pet journalist Steve Dale announced as opening keynote for Petfood Forum 2014
Steve Dale, a leading pet journalist, has been announced as the opening keynote speaker for Petfood Forum 2014. He will kick off the 22nd edition of this exclusive conference for the global petfood industry on April 1, 2014, at the Renaissance Schaumburg Convention Center Hotel in Schaumburg, Illinois, USA.
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