Market Trends and Reports: Page 293

Market Trends and Reports

Sergeant's Pet Care Products Pur Love sizzlin' strips dog treats

Brand Insights

Pet Food Manufacturer Thinks Outside the Box with EDL’s Double Tight Wrap Machine

EDL, as Massman Company

EDL Double Tight Wrap shrink wrapping machines use two perpendicular bands of LDPE film to tightly unitize and totally enclose a product or collation.

Pet Food Manufacturer Thinks Outside the Box with EDL’s Double Tight Wrap Machine

Switzerland market for other petfood to grow by 1 percent in 2012

Current value sales of other petfood in Switzerland are expected to grow by 1 percent in 2012, reaching CHF70 million (US$75.2 million), according to Euromonitor International’s new report. The report, Other Pet Food in Switzerland, expects the other petfood category will account for 13 percent of overall petfood sales in 2012 as the number of households that own fish, small mammals and reptiles grows.

Petfood donation program provides free petfood to low-income families

A new petfood donation program is feeding the pets of low-income families and food stamp recipients in the US who would otherwise not be able to feed their pets, according to a report. The petfood donation-based program, Pet Food Stamps, had more than 45,000 pets sign up in two weeks, said founder and executive director, Marc Okon.

Mars' Sheba brand to offer sustainably sourced fish entrées for cats

Mars Petcare's Sheba brand announced that it will offer responsibly sourced fish entrées for cats in the US as part of Mars Petcare's global commitment to use only sustainably sourced fish by 2020. Following the Monterey Bay Aquarium Seafood Watch program sourcing recommendations, Sheba Entrées will use only farmed or wild-caught fish from environmentally responsible sources.

Pet Food Market

New petfoods and treats abound at Global Pet Expo

Innovation is often in the eye of the beholder. What one person or company might see as innovative (or at least label "innovative" in marketing materials), another might see as just a continuation or expansion of an ongoing trend or category. Such has been the case with innovation in petfood for a few years now. The new petfoods and treats on display at Global Pet Expo last week might have changed that a little -- depending, again, on your perspective.

Researcher studies foodborne pathogen Salmonella in space

Researcher Cheryl Nickerson took the foodborne pathogen Salmonella up to the International Space Station to study what might happen. According to Arizona State University: "During an earlier series of NASA space shuttle and ground-based experiments, Nickerson and her team made a startling discovery.

Euromonitor offers report on other petfood market in Norway

The market for other petfood, including bird food, fish food and small animal food, in Norway remained stable in 2011, with provisional estimates that growth will decrease in 2012 and fall through 2017, according to a newEuromonitor International report. The report, Other Pet Food in Norway, provides data on the size and shape of the other petfood market in Norway, including retail sales data from 2008-12 and market forecasts to 2017.

Market Trends and Reports

Nylabone Products Nutri Dent Complete dental treats

Market Trends and Reports

Mars Pedigree dentastix fresh dog treats

Superior Farms Pet Provisions to exhibit pet treats at Global Pet Expo

Superior Farms Pet Provisions will exhibit its premium line of all-natural pet treats and chews at the Global Pet Expo, February 20-22 in Orlando, Florida, USA. The Superior Farms Pet Provisions’ all-natural treats and chews line is made from fresh lamb and venison sourced from its own facilities in the USA and New Zealand.

Pet care sales report offered by Research and Markets

Research and Markets now offers the Pet Care 2012 Part 1: Continued Growth in an Age of Economic Gloomreport, which found that despite continued economic uncertainty, pet humanization and premiumization have helped global pet care sales rebound relatively strongly in 2012 compared to 2011. The report is the first in a two-part global briefing from Euromonitor International that provides an overview of pet care retail sales by region and highlights best and worst performing product categories.

Petfood market driven by growth in specialty petfoods, PMMI finds

Trade association PMMI released its Pet Food Market Assessment 2013, which found the petfood market is driven by many of the same factors as the human food market, including intense competition, growth in specialty products such as premium and functional petfoods, and demands of the Food Safety Modernization Act. Five petfood manufacturers produce more than 70 percent of the petfood products currently sold in the US, the report found.

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