Natural/Organic Pet Food

UK dog food brand launches meat-like wet vegan product

Vegan pet food company Omni is using a proprietary technology to create a meaty texture in a new wet dog food.

Omni offers vegan dry dog food and now has launched a wet food with a meaty texture.

Pet Food Marketing and Branding

5 pet food attributes trending in Internet searches

Many of these pet food marketing claims had to do with pet health and sustainability.

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Pet Food Company Profiles

California Dog Kitchen serves up organic fresh pet food

Learn about California Dog Kitchen’s certified organic fresh pet food, as well as where the young company sees its biggest opportunities for the rest of 2023.

California Dog Kitchen is a young company with a devoted crew: Rayleen Villa, general manager of production; Sasha Altshteyn, co-founder and Ilya Altshteyn, co-founder; shown here with Cavapoo mix Shamu and Great Dane/Weimaraner mix Lluvia.

German vegan dog food brand uses investments to expand

VEGDOG is capitalizing on a successful investment round in late 2022 to expand capacities and launch new products.

VEGDOG offers a broad portfolio of vegan dog foods and snacks, all plant-based.

Novel proteins in pet food from microbes to bison

On one extreme, researchers explore means of producing protein from cells and microbes, pushing the bounds of technology. On the other, formulators look to ancient sources of protein raised in ways that regenerate the planet’s degraded ecosystems.

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Pet Food Market

Cat treat to include cell-cultured meat of vulnerable fish

When cell-cultured meat replaces wild-caught fish from vulnerable species, the technology gains a conservation edge.

Red snapper fish

Vegan, human-grade dog foods meet amino acid requirements

Vegan dog food seems to have amino acid digestibility and energy content on par with animal-based diets.

Cruciferous vegetables do find their way into pet foods, but their health claims are based largely on human food research rather than the little-available pet research. | (Kira_Yan I Shutterstock.com)

Pet Food Market

Cell-based meat’s sustainability complex for pet food

While future developments in cellular agriculture may be able to beat conventional livestock at resource conservation and reducing greenhouse gas emissions, current technologies have limited environmental sustainability credibility.

Meat cultured in laboratory conditions from stem cells.

PFAS pet food packaging alternative is biodegradable

Per- and polyfluoroalkyl substances garnered attention in November 2022 after the Environmental Working Group published a report documenting the chemicals’ presence on pet food packages.

Top trends in pet food packaging are driven by both consumers and the industry itself. | (kmsh | iStock.com)

5 steps for sustainable pet food brand strategies

Developing a sustainability plan can help a pet food company focus their efforts to truly benefit both the environment and the bottom line, while avoiding ineffectual or insincere projects.

Sustainable-dog-scene

3 most reviewed insect-based pet food marketing claims

Globally, a research team counted 43 brands selling pet products using insect-based ingredients, with 35 of those brands operating in Europe. Black soldier fly larvae and mealworms were the two most frequently used insect species.

Insect-protein-mealworms

Pet Food Market

Stella & Chewy raw pet food brand to sell in Petco

While selling pet food through mass market retailers, such as Amazon.com, isn’t new for Stella & Chewy’s, a raw, natural pet food brand, the brand’s products haven’t been available in pet specialty retailer Petco.

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