Market Report

David Sprinkle is the director of pet market research at Packaged Facts, a leading authority on the U.S. pet industry. He is also a frequent presenter at U.S. and international pet and veterinary conferences, as well as the author of Petfood Industry magazine’s monthly column, "Market Report."

It’s raining kittens: Cat adoption in the spotlight

Learn about current trends in cat adoption, including a comparison to dog adoptions and a focus on kittens.

Dogs have been well-represented in pet food since pet food began, and now cats are getting some well-deserved attention.

Market prospects: Puppy adoption vs. senior dog spending

Learn about age-related trends in the dog ownership space, including the demographics of puppy adoptions versus senior dog spending.

Dog ownership is seeing shifts, with multiple potential causes merging together to highlight senior pups.

Pet Food Market

What’s next for pet food: A generational perspective

Learn about the various pet food shopping patterns found among the generational demographics, especially millennials and Gen Z.

All the generations love their pets, but they may have different priorities when it comes to feeding their beloved animal.

Pet Food Market

Inflation drives pet food dollar growth

Learn about current inflation patterns and their effects on the pet food market.

Dollar moving up. Money finance growth chart graph stock market

Pet Food Market

Demographic headwinds to dog population growth

Learn about the economic and demographic factors involved in the current downswing of dog ownership, as well as what pet spending might be in for.

Shot of a young woman relaxing with her dog at home

Pet Food Market

Loyalty issues in pet food

Learn about the lack of loyalty when it comes to shopping channel, even as brand loyalty remains fairly high in the pet food space.

Latin American man looking at the checklist on smartphone to get his groceries at the market - Consumerism concepts

Pet Food Market

Topline pet product sales trends

Learn about the continued growth of various pet product market channels, as well as what the retail landscape for success looks like.

Man and dog on leash walking in hard-ware store.

Pet Food Market

Direct-to-consumer as a purer play

Learn about the direct-to-consumer purchasing trend and its place in the larger e-commerce pet food and treats space.

Smart working at home with female and her puppy working on computer together in friendship and love. Cheerful happy woman write on laptop with a dog on her legs. Concept of domestic animals lifestyle

Pet Food Market

Buying patterns by pet food type

Learn about the current buying patterns of pet owners by food type, including dry, wet and specialty formulations.

red cat eat wet food from a bright bowl

Pet Food Market

Pet food sales and growth trends

Learn about some of the pet food trends highlighting the industry as we wrap up 2022, including fresh, superpremium and clinical nutrition.

Dog With Owners Vet Pet Food

Pet Food Market

Pet food spending and the wheel of fortune

Learn about current pet spending patterns given inflation and economic conditions.

Bangkok, Thailand - April 8, 2017 : Dog so cute wait a pet owner shopping by selecting a variety accessories or pet food from pet goods shelf in petshop for her dog open daily for service everyday.

Market Trends and Reports

Pet food packaging and sustainability

Learn more about the current state of sustainability demands with in the pet food packaging space.

Sustainable-packaging

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