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Market Trends and Reports: Page 300
Pet Food Market
Hill's Pet Nutrition
400 S.W. 8th Ave. #101
Topeka 66603-3925
Brand Insights
Simplify Pet Food Labeling: Strategies for Navigating Global Regulations
Esko
Learn how regulatory complexity is impacting the pet food industry and how brands will meet the challenge using the right digital tools
Market Trends and Reports
Royal Canin launches feline spay/neuter Facebook campaign
Petfood manufacturer Royal Canin launched a new feline spay/neuter campaign that rewards cat owners with free petfood for sharing a Facebook infographic. The “You Share, We Give” campaign began to celebrate the launch of the company’s new Spayed/Neutered cat food formulas.
Market Trends and Reports
Nestle Purina debuts Be Happy dog, cat food line
Nestle Purina is debuting a new Be Happy line of dog and cat foods inspired by the happiness pets share with their owners. Be Happy petfood formulas are designed to support strong bones and teeth, healthy vision and a healthy skin and coat.
Pet Food News
Interpets 2012 draws record number of visitors, exhibitors
In 2012, the Japanese pet industry show Interpets drew more visitors than its first show in 2011, with 46,883 visitors in 2012 compared to 39,481 in 2011. Among those who attended Interpets, which took place August 23-26, were 9,836 pet industry professionals.
Market Trends and Reports
SuperZoo 2012 to host 871 pet product, services exhibitors
The World Pet Association has announced that its pet industry trade show SuperZoo 2012 has increased booth space by 18 percent over last year's show, with 871 exhibiting pet product and services companies. The show, which will be held in Las Vegas, Nevada, USA, September 11-13, will feature new pet market trends like all natural and organic products, high-tech accessories like programmable feeders and automatic doors, mobile services for seniors and their pets, and more.
Market Trends and Reports
Swedish dog food company appoints new marketing director
Swedish petfood company Lantmännen Doggy has appointed Anette Rosengren, currently the company's communication director, to replace Hans Nilsson as head marketing director. Lantmännen Doggy has been struggling with falling profits for some time now, which has been difficult, the company says.
Market Trends and Reports
PetFlow ships US$2.5 million in petfood, supplies in July
PetFlow.com, an online petfood retailer, set a record in July by shipping more than US$2.5 million in petfood and pet supplies, and the company projects it will generate more than US$30 million in sales by the end of the year. The online petfood retailer has seen much growth since its founding a little more than two years ago, now stocking more than 100 premium petfood brands, as well as a variety of other petfood brands and pet supplies.
Market Trends and Reports
Hill's Pet Nutrition petfood truck for dogs on tour across US
The Pet Cafe, a food truck sponsored by petfood maker Hill’s Pet Nutrition is touring the United States to promote the company’s Science Diet Ideal Balance line of dog and cat foods and treats. At each stop, free samples are given out to dogs and cats, while their owners receive coupons for petfood discounts.
Market Trends and Reports
Petfood brand launches rewards program at pet specialty stores
DNA Pet Food Inc. has launched “Real Rewards,” an online points program that rewards independent pet specialty store employees and their customers with free petfood. Each employee can earn up to US$120 in free dog or cat food every month by giving away offers to try a free bag of DNA pet food to consumers.
Market Trends and Reports
Mexico Pet Expo draws more than 1,300 visitors from 10 countries
NürnbergMesse North America announced that its first Mexico Pet Expo & Conference was a success with 123 exhibitors from eight countries and a total of 1,352 visitors from 10 countries. Mexico Pet Expo also cooperates with the Mexican association of food manufacturers, La Asociación Mexicana de Productores de Alimentos A.C., which organized the “2nd Mexican Forum on Pet Food” that was held in conjunction with the show and aimed at petfood manufacturers.
Market Trends and Reports
Tractor Supply Co. to give away year's supply of Purina petfood
Tractor Supply Company will giving away prizes and gift cards to lucky winners as part of its second annual Pet Appreciation Week, August 15-19. At each store, customers will have the chance to win prizes including a one-year supply of Nestle-Purina petfood or a veterinary services rebate from Hills Science Diet petfood brand.
Pet Food News
Global petfood market to reach US$74.8 billion in 2017
The global petfood market will grow by 4.2 percent annually over the next six years, increasing from US$58.6 billion in 2011 to US$74.8 billion by 2017, according to a report published by Transparency Market Research of Albany, New York, USA. The report projects the US market for petfood sales will increase 3.2 percent in 2012, growing at an annual rate of 3.5 percent over the next six years, from US$21.7 billion in 2011 to US$26.6 billion in 2017.
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