Area, age, income differ in sustainable pet food market

Pet food buyers in the top 25 U.S. urban areas tended to be as likely to purchase sustainable pet food as those in smaller cities. Rural counties were less likely to purchase sustainable pet foods.

Among 36 categories of U.S. consumer packaged goods examined by New York University (NYU) researchers, products marketed as sustainable had lower price sensitivity, including sustainable pet food and treats. Sustainable pet food had the fourth lowest percentage change in volume due to a 1% change in price. Even as…

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October 2021
In the October 2021 issue of Petfood Industry, read about small pets, aflatoxin and other topics.

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Feature

By Lindsay Beaton

Small pets make bigger mark than ever on the industry

While dogs and cats continue to reign supreme, the growth of the “other” pet space can’t be denied: 9.9 million homes own a bird, 6.2 million homes have a small pet (usually small mammals) and 5.7 million homes own a reptile.

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Feature

By Lindsay Beaton

‘Other’ pets get a boost as trends from dog/cat catch up

Pet owners with birds, small mammals and other types of non-dog/cat animals are demanding the best for their feathered, furry or scaly friends.

READ MORE in Petfood Industry magazine

Area, age, income differ in sustainable pet food market

Pet food buyers in the top 25 U.S. urban areas tended to be as likely to purchase sustainable pet food as those in smaller cities. Rural counties were less likely to purchase sustainable pet foods.

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Digital Edition

Read the October issue of Petfood Industry!

Area, age, income differ in sustainable pet food market

Pet food buyers in the top 25 U.S. urban areas tended to be as likely to purchase sustainable pet food as those in smaller cities. Rural counties were less likely to purchase sustainable pet foods.

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