Market Report: Page 9

Pet Food Market

The success of large pet store chains

PetSmart and Petco have consistently gained among pet product shoppers.

Brand Insights

The 2 AM Formula Crisis: Why Pet Food Professionals Are Burning Out

BESTMIX SOFTWARE N.V.

What keeps pet food professionals up at 2 AM? It’s not just Salmonella, ingredient shortages, or missed deliveries. It’s the rising pressure from a new generation of pet owners who expect perfection and demand it fast.

Pet Food Market

Pet parents supplementing cat, dog food kibble

Pet owners are becoming increasingly interested in “fine-tuning” their pets’ diets with pet food add-ons such as gravies, toppers and supplements.

Pet Food Market

Pet food product trends and positioning claims

In the pet food market, trends are defined by positive and negative attributes.

Pet Food Market

How millennial pet owners are changing the industry

Millennials are integrating their pets into their daily lives as a matter of course—and influencing the pet market while they’re at it.

Pet Food Market

Pet product shoppers: demographics by retail channel

PetSmart and Petco hold significant momentum among Hispanic, Millennial and upper income pet food shoppers.

Pet Food Market

The senior pet effect on pet food purchasing

Specialized pet food formulations for senior pets fuel market growth.

Pet Food Market

Pet product shopping and digital media technology

As pet product shoppers rely more on mobile technologies, manufacturers must follow suit.

Market Trends and Reports

Upside potential for canine oral care products

Oral care products for pets are nothing new. Nonetheless, the continuing premiumization of the pet market, which includes a heightened focus on pet wellness and on human-style products for pets, has had a marked impact on availability and characteristics of products designed to address pet dental hygiene and oral health.

Pet Food Market

Pet parents, pet health and pet food

Pet parents are not only increasingly demanding about the health and wellness benefits of the foods they feed their pets, but increasingly convinced about the effectiveness of pet food as preventive health care.

Pet Food Market

US cat ownership trends

According to the Spring 2015 Simmons National Consumer Study from Experian Marketing Services, 52% of US households (or 61.8 million) have dogs or cats, with 39% (or 47.1 million) keeping dogs and 25% (or 30.2 million) keeping cats.

Pet Food Market

Pet food safety and the market landscape

Organic and natural pet foods are desirable—but pet owners are also weighing that desire against their wallets.

Pet Food Market

Drugstores hold progress and potential for pet nutrition

From the potential-based perspective of access to mass-market pet product shoppers, drugstores account for two out of the top three retail chains.

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