Market Report: Page 8

Pet Food Market

How the internet is remixing pet food purchasing trends

Internet-based pet food ordering has restructured consumers’ purchasing options by adding the ability to purchase online but pick up at a physical store.

Brand Insights

Learn how AI and tech advances are powering the future of pet food

WATT Global Media

Discover how new tools and strategies streamline operations, improve safety, and transform marketing for pet food manufacturers.

Pet Food Market

Kibble vs. can: The complexity of pets’ food preferences (Part 2)

One of the primary ways to determine what foods pets truly enjoy comes through the bias of their owners, creating a complicated environment for pet preferences.

Pet Food Market

Kibble vs. can: Why pet owners favor dry pet food (Part 1)

Pet food purchasers seem to have some definitive assumptions, as well as preferences, that may favor them towards dry pet food.

Pet Food Market

Online pet food, product spending growing double-digits

While physical pet food sales still dominate the market, online options are increasing — and so are the number of consumers taking advantage of those options.

Pet Food Market

Pet owner demographics get grayer, more golden

An older, more established pet ownership population provides profitable opportunities for pet food manufacturers.

Pet Food Market

Pet food edging out baby food in US households?

There is not much feud over pets as family, and Packaged Facts’ December 2016 national survey of pet owners shows that the term “pet parent” is hardly stretching things. The impact of this mindset on pet care and the pet food industry is wide-ranging.

Pet Food Market

Pet food mix-ins: adding fresh foods to dog, cat food

As more consumers aim for customization of their pets’ food, human foods are merging with pet food options.

Pet Food Market

Hispanic pet owners increasing, market taking note

Increasingly likely to own pets, Hispanics in the US are having an impact on pet product purchasing.

Pet Food Market

Organic pet food market positioned for growth

Regulatory efforts and consumer attitudes may mean good news for the growth of the organic pet food market.

Pet Food Market

Human protein trends gaining in natural pet food channel

From grass-fed beef to bugs, these natural protein trends are knocking on pet food’s door.

Pet Food Market

Gen X: The great lost pet market opportunity

Generation X households are following their own, decreasing trends when it comes to dog and cat ownership.

Pet Food Market

How dog, cat owners’ pet food purchasing frequency varies

The frequency of pet food purchasing can play a significant role in retailing and targeted marketing strategies.

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