The Latin America pet care market was valued at $11.38 billion in 2024 and is projected to reach $18.88 billion by 2033, growing at a compound annual growth rate of 5.79% during 2025-2033, according to a new market report from the IMARC Group.
Market growth is driven by increasing pet ownership, rising disposable incomes, demand for premium products and greater awareness of pet wellness. Dogs dominate the market with strong demand for specialized nutrition and healthcare products.
The expanding middle class in countries such as Brazil, Mexico and Colombia is fueling demand for higher-quality pet products. Digital platforms and e-commerce are transforming product accessibility across the region.
Smaller family sizes and the emotional bond between pets and owners have translated into increased spending on premium pet food, grooming and healthcare. Heightened awareness of proper nutrition and preventive healthcare is driving demand for specialized foods and advanced veterinary services, noted the report.
Innovations include breed-specific diets, wellness supplements and high-tech solutions such as AI-powered smart dog collars.
Market segmentation
By pet type: Dogs dominate the market. The high adoption rate and the trend of viewing dogs as family members boost demand for premium food, grooming and healthcare. Cats, fish and other pets comprise smaller market segments.
By distribution channel: Offline channels lead the market with physical pet stores, supermarkets and veterinary clinics offering personalized services and immediate availability. Online channels are growing rapidly due to convenience, competitive pricing and subscription models.
By country:
- Brazil: High pet ownership rates and consumer spending drive the market with urbanization and pet humanization encouraging premium product demand.
- Mexico: Growing pet adoption and middle-class expansion promote demand for quality pet care products with e-commerce expanding accessibility.
- Argentina: Cultural bonds with pets drive demand for affordable nutrition and grooming products, with gradual adoption of premium options.
- Colombia: Growth influenced by rising pet adoption and urbanization with a shift toward premium and sustainable offerings.
- Chile: Urbanization fuels premium nutrition and grooming demand, with increased adoption of cats and small dogs.
- Peru: Expansion supported by awareness of pet health and hygiene, urbanization and sustainable high-quality products demand.
- Others: Smaller countries in Latin America show steady development due to rising pet ownership and urbanization.
Regional insights
Brazil is the dominant market in Latin America, supported by high pet ownership rates and rising consumer spending on nutrition, grooming and healthcare. Urbanization and the humanization of pets drive demand for premium products.
Recent developments
In May 2024, Nestlé Purina announced a 200 million Swiss franc expansion of its Silao, Mexico pet food plant, adding wet and dry food lines to become Latin America's largest pet food facility. The plant supports regional growth with renewable energy and water recycling systems.
In April 2024, Adimax opened a new manufacturing unit in Feira de Santana, Bahia, Brazil, enhancing production capacity. This expansion strengthens Adimax's position in Brazil's pet food market with brands serving premium to economy segments.
Peru introduced new pet safety regulations in 2025 requiring health certification, vaccinations, microchipping and inspections for pets entering the country.
Key players in the Latin America pet care market include Nestlé Purina Petcare, Mars Petcare, Colgate-Palmolive and Adimax.
