Debbie Phillips-DonaldsonDebbie Phillips-Donaldson is editor-in-chief of Petfood Industry magazine and Petfood Forum.From the Author - Page 28Pet Food MarketFDA’s curious ‘inflection point’ on DCM (not an update!)After near silence on the DCM and grain-free pet food investigation and no real updates for a year, FDA has issued statements that raise more questions.Pet Food Market5 tips for pet food innovation, teed up by 2020Pet food innovation can come from anywhere in an organization and should be tied to the mission, with value, testing and sustainability baked in.Pet Food MarketUpdate: State of pet ownership and pet food spendingThe current picture of pet ownership and pet food spending in the U.S. seems mostly sunny, partly cloudy with a chance of storms on the horizon.Pet Food MarketBuilding pet food consumer goodwill and loyaltyConsumer trust in and positive impressions of farming, agriculture and grocery have increased during the pandemic. Does pet food generate the same goodwill?Pet Food MarketDo pet food drivers differ online vs. brick and mortar?Premium pet food purchasers shopping online consider the product important but are less interested in brand story, packaging appearance and sustainability.Pet Food MarketWhy pet food brands should embrace cats and their ownersHaving led the way in regarding their pets as full-fledged family members, cat owners are now more likely to spend generously on cat food and other products.Pet Food MarketRx: More pets plus policies, resources to support ownersPet ownership could be the prescription for what ails humans, especially in these times, but policies and resources are needed to support and boost ownership.Pet Food MarketHow pet food can grow from change and disruptionSelling pet food online, providing and conveying value to pet owners and learning new skills from adapting to change can all help pet food brands grow.Pet Food MarketRemembering Tom Willard, pet food friend and mentorTom was one of the best of the many good people in the pet food industry: a very knowledgeable, dedicated mentor, advisor, partner and friend to many of us.Pet Food NewsTom Willard, longtime pet food nutrition expert, dies at 75Willard spent more than 45 years in pet food, developing businesses and products internationally with companies like Iams and his own, Performance Foods.Pet Food MarketRaw, freeze-dried, other pet foods gain consumer tractionThough shares are small, frozen, refrigerated and freeze-dried pet foods are growing faster than conventional ones and rebounding from spikes and drops.Pet Food MarketHow sustainable pet food claims resonate with consumersSustainably marketed pet food and treats command a healthy price premium over those without sustainable claims, and 2020 sales still seem healthy to date.Previous PagePage 28 of 83Next Page
