Nutrition: Page 13

Nich Wilson elected to NASC board of directors

The KND Labs president succeeds Nick Hartog, who is retiring after 25 years on the board.

Study: Cats readily accept, digest cultivated meat diet

A Ghent University and BeneMeat feeding trial found 9 out of 10 cats showed optimal acceptance of a complete diet containing cultivated meat, with digestibility comparable to a food-grade chicken control.

Fluffy tabby and white cat licking lips beside a bowl of wet food on beige background

Market Trends and Reports

Report: Pet food nutraceuticals market to reach $16.5B by 2033

Growth Market Reports forecasts the segment will expand at a 7.2% CAGR over the next decade, driven by pet humanization and preventive healthcare trends.

NaturaPET Nutraceuticals senior dog supplement products displayed with turmeric and natural ingredients, golden retriever in background

Study: Botanical blend supports calm behavior in dogs

Cargill research finds a blend of fenugreek, milk thistle and purple passionflower supports calm, balanced behavior and doesn't dull the dog's personality.

Golden dog sitting by a lake watching colorful fireworks burst across a stormy sky at dusk

Pet Food Additives/Supplements

Emerging ingredients show promise for canine periodontal health

Two Tech Talk Stage presentations at Petfood Forum 2026 highlighted an enzyme-probiotic blend and oral probiotic solutions targeting oral health in dogs.

Brown and white dog smiling with wide eyes while wearing a dark sweater against a blue background

Pet Food Ingredients

Rye alright as alternative grain in dog kibble, or try triticale

Rye and triticale can offer functional, along with nutritional, benefits in canine diets, particularly as the industry reconsiders grain-free formulations in the post-DCM era.

Vintage 1950s diner scene with waitress serving food to a dalmatian dog at the counter

Insect-based Cat and Dog Food

Health beats sustainability in alternative protein pet food purchases

Researchers analyzed survey responses from dog and cat owners about feeding habits, ingredient preferences and attitudes toward alternative proteins.

Collage of pet care moments showing dogs and cats eating, families with pets, and natural pet food ingredients on wooden background

Insect-based Cat and Dog Food

Insect protein's reality check

High costs, failed ventures and slower-than-expected market growth temper early optimism.

Green industrial container filled with mealworm larvae in front of automated insect farming equipment

Hill's Global Symposium to explore gut-skin axis in pets

Hill's Pet Nutrition's free annual virtual event for veterinary professionals will focus on microbiome research and dermatological health.

Pet Supplements & Treats Digest

Wellness trends driving innovation in pet supplement formulation

From biotics to adaptogens, pet supplement brands are embracing new ingredients and delivery formats to meet rising consumer demand for targeted animal wellness.

Woman in black sports bra meditating on yoga mat with fluffy tabby cat in bright gym setting

Pet Food Additives/Supplements

Purina Institute advances microbiome science for veterinary practice

The Purina Institute is translating emerging gut-brain axis and antimicrobial stewardship research into evidence-based insights for veterinary professionals.

Microscopic view of pink cells with colorful rod-shaped bacteria or cellular structures in blue, purple, and yellow

Global Commerce

Vitamin, amino acid concentration creates supply chokepoint for pet food

As global competition for crucial nutrients intensifies among nations and industries, maintaining consistent access to essential ingredients may require strategic planning by pet food and supplement producers.

Surreal illustration of colorful pills and capsules forming a pathway through Chinese Great Wall and pagoda architecture against mountainous landscape

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