Senior, weight management and special needs pet products may
make significant developments in the current market, according
to
Bharat Book Bureau
.
The US dog and cat population age six or older is
increasing, according to the American Veterinary Medical
Association.
Dogs six and older increased from 42% in 1996 to 44% in
2006, and cats of the same age rose from 37% to 44%.
Similarly, the Association for Pet Obesity Prevention said
44% of dogs and 57% of cats were overweight or obese as of
2008, up since 2007. And older animals had an even higher
incidence of obesity.
To offer insight on this topic, the report discusses the
following market segments:
- Petfood, including nutraceutical treats
- Prescription pet medications
- Devices and other non-food assistance products
- Pet supplements
The report can be
purchased online
.
