Fancy Feast's "Storybook Wedding" cat food commercial was named to the list of Top 10 Viral Video Ad Campaigns on AdAge.com.
Visible Measures, an online video advertisement measurement provider, compiled the list, which focuses on brand-driven viral video ads that appear on online video-sharing destinations. Fancy Feast's commercial created by AFG ranks as number 10 on the list.
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By Lindsay Beaton
Packaging continues to be a primary way for pet food companies to speak to their customers.
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By Lindsay Beaton
Pet treat trends are largely following pet food trends as pet parents look to bond with their animals.