Pet Food News
Fancy Feast finishes 10th on marketer viral video list
'Storybook Wedding' cat food commercial named on top ad campaigns list
Fancy Feast's "Storybook Wedding" cat food commercial was named to the list of Top 10 Viral Video Ad Campaigns on AdAge.com.
Visible Measures, an online video advertisement measurement provider, compiled the list, which focuses on brand-driven viral video ads that appear on online video-sharing destinations. Fancy Feast's commercial created by AFG ranks as number 10 on the list.
Related Articles
Fancy Feast cat food brand launches new morning meals
Food and Drug Administration offers video on safe petfood handling
Popular Stories
Digital Edition
Read the February issue of Petfood Industry!
February 2021
- Feature
Make it simple, make it complex: the pet food dichotomy
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
- Feature
3 tips for sustainable pet food innovation
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.